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gbesq
·By your definition 90% of watch brands are in the same tier.
Edited:
Are omega (swatch group) struggling?
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Annapolis
·I suppose that depends upon how broad you consider the MID-tier to be. My point was simply that in the Omega vs. Rolex debate, neither is substantially better than the other and in the overall hierarchy of Swiss watches, the two brands are in about the same place for build quality, reliability, accuracy, etc.
For the OP: I think the relative merits of a Rolex vs. an Omega (or any other struggling mid-tier brand) can be calculated using a rudimentary equation.
(P - G) (J/M) + W
/ f(x0 + Δx)
Where:
P is the retail price
G is the gray market (or "street") price
J is the number of times John Mayer has been spotted wearing the watch
M is 5x the avg number of times Tim Mosso has used the word "knurling" in video reviews of the reference
W is the waitlist (expressed in rounded whole number of weeks)
x is the number of douchebags who post Instagram wristshots of the watch each day referring to it by a corny nickname
The lower the number, the better the watch.
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gbesq
·For the OP: I think the relative merits of a Rolex vs. an Omega (or any other struggling mid-tier brand) can be calculated using a rudimentary equation.
(P - G) (J/M) + W
/ f(x0 + Δx)
Where:
P is the retail price
G is the gray market (or "street") price
J is the number of times John Mayer has been spotted wearing the watch
M is 5x the avg number of times Tim Mosso has used the word "knurling" in video reviews of the reference
W is the waitlist (expressed in rounded whole number of weeks)
x is the number of douchebags who post Instagram wristshots of the watch each day referring to it by a corny nickname
The lower the number, the better the watch.
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dstfno
·I suppose that depends upon how broad you consider the MID-tier to be. My point was simply that in the Omega vs. Rolex debate, neither is substantially better than the other and in the overall hierarchy of Swiss watches, the two brands are in about the same place for build quality, reliability, accuracy, etc.
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Annapolis
·Sure, quality wise you can't separate them or maybe even give Omega the advantage. But Rolex's brand equity puts them in a higher tier imo.
But by this same logic, couldn’t you say that Rolex is in a higher tier than… Vacheron? Or Dubuis? I’d argue that something like brand equity can be a marker of distinction within a tier, but not a factor that should elevate a brand into a higher tier (the way that material/qualitative features or even pricing can). Just my opinion.
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Donn Chambers
·Ironic that the original poster deleted his original message and left, yet this is still generating comments and likely will for days to come.
Omegafourms in a nutshell.
Omegafourms in a nutshell.
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gbesq
·Sure, quality wise you can't separate them or maybe even give Omega the advantage. But Rolex's brand equity puts them in a higher tier imo.
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Pastorbottle
·Higher tier….pig’s arse!
Brand equity = gullible imbeciles swallowing any bullshit fed to them by those who would benefit by fattening the morons on the aforementioned bullshit in order to feast upon the slaughter of the gullible imbecile’s bank accounts!
Brand equity = gullible imbeciles swallowing any bullshit fed to them by those who would benefit by fattening the morons on the aforementioned bullshit in order to feast upon the slaughter of the gullible imbecile’s bank accounts!
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hen
·Ummmmmm...!!!
What if Rolex wasn't the first to use the "unique and highly valuable material?" What if Omega used 904L in the ProPlof as far back as 1971, while Rolex didn't adopt it until 1985? That's 14 (count 'em) years after Omega's use of the "unique" stainless steel alloy.
SAE_904L_stainless_steel
I mean ... if Wikipedia is to be taken at face value, Rolex missed both being the first and the only. Another "Everest Moment" as far as Rolex is concerned.
Is that why the inner bezel says ; "what can we come up with in 14 years"?
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dstfno
·I can appreciate your perspective, but I don't necessarily agree. It's precisely that brand awareness that has made Rolex wearers targets for assault and has pushed Rolex prices to levels that are simply not justified based upon the build quality and features of the watches. I suppose it depends upon whether you're ranking brands or watches. If you're basing your tier rankings primarily on brand awareness, then there's no question that Rolex is #1. That being said, brand awareness only gets you so far. I don't think that anyone would dispute that JLC makes watches that are better and more sophisticated than Rolex (and Omega) in every way and has a higher tier ranking, but very few consumers would recognize the brand vis a vis Rolex.
I’m not saying that brand equity is the only criterium worth considering, but it’s definitely an important one.
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p4ul
·Ironic that the original poster deleted his original message and left, yet this is still generating comments and likely will for YEARS to come.
Omegafourms in a nutshell.
FIFY
It is now in my calendar for regular updates along with…
https://omegaforums.net/threads/fs-...ndition-australian-edition-28-000-obo.125027/
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p4ul
·I'm waiting until the end of the year to nominate this post for "The Best Of 2024." Absolutely hilarious. I salute you, sir.
A special commendation for @Pastorbottle for the use of ‘arse’ in two consecutive posts.
Thank you for this award, I would just like to thank my mom ‘n dad, my make up artist, my pre-school dinner lady, my……
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gbesq
·So quality would be the only factor that decides on the tier? Then Seiko, Tudor, Omega, Rolex, Longiness, … are all in the same playing field?
I’m not saying that brand equity is the only criterium worth considering, but it’s definitely an important one.
Edited:
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RevZMan123
·It was never mystical/mythical...
Yeah, I'm sure their marketing department would disagree with you a little:
"
Oystersteel
Specially developed for the brand, Oystersteel belongs to the 904L steel family, alloys most commonly used in advanced-technology fields such as the aerospace and chemical industries. Oystersteel is particularly corrosion-resistant, offers an exceptional sheen and maintains its lustre even in the harshest environments."
Did we remember to tell you it was OYSTERSTEEL?
OYSTERSTEEL
Only By Rolex.
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gbesq
·Yeah, I'm sure their marketing department would disagree with you a little:
"
Oystersteel
Specially developed for the brand, Oystersteel belongs to the 904L steel family, alloys most commonly used in advanced-technology fields such as the aerospace and chemical industries. Oystersteel is particularly corrosion-resistant, offers an exceptional sheen and maintains its lustre even in the harshest environments."
Did we remember to tell you it was OYSTERSTEEL?
OYSTERSTEEL
Only By Rolex.
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rendo
·We need an "Omega vs. Rolex" sub-forum, and an option to exclude that on the latest content page.
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STANDY
··schizophrenic pizza orderer and watch collectorA special commendation for @Pastorbottle for the use of ‘arse’ in two consecutive posts.
Thank you for this award, I would just like to thank my mom ‘n dad, my make up artist, my pre-school dinner lady, my……
It’s our space program
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