Stainless sports Rolex dealer stock........

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My suspicion is that ADs get in trouble with Rolex if too many of their allocated watches show up in the resale market right away; Rolex wants to control their distribution market and price, and they can't do that if ADs are looking the other way when flippers buy high-demand watches; also, I'm sure ADs are tempted by the fact that a watch they have to sell for list price may go for thousands more on the open market; would it be so bad to slip one to a friend, have her sell it online, and split the profit? So in order to avoid getting on Rolex's bad side, they're vetting their buyers and some are getting a little more "creative" than others, with the resulting goofy policies you see in this example.

That makes sense. I had just walked in 'cold' off the street, so they didnt know me from Adam.

It would be interesting to see if 'known' customers got the same script....
 
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That makes sense. I had just walked in 'cold' off the street, so they didnt know me from Adam.

It would be interesting to see if 'known' customers got the same script....
I'm wondering: Were you wearing a rolex, omega, ug, some other nice cool watch vintage or otherwise? If so or not what, if any, effect might that have had on the whole thing? Thoughts? Thanks

Have fun
kfw
 
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I was wearing a newly purchased rolex 216570, polar dial.

Don't think they took much notice what was on my wrist tbh!
 
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Thank you for that. The Rolex AD's (one name, three locations) in my immediate part of the world are all "jewelry" stores with watches. I stop in from time to time; sometimes wearing omega sometimes rolex, sometimes dressed better than others. The staff seem bored to death to be there, difficult to engage and apathetic toward anything other than "jewelry" Oh well.

have fun
kfw
 
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So just been into an AD in Edinburgh (Laings). Still 'open' waiting list for the hulk......

However, to got onto the list, have to agree to the AD retaining the warranty card for 1 year and also sign some type of contract that prohibits resale of the watch within 3 years!!

W.T.F

Also the usual bollocks of local customers/customers known to them being prioritised, which is fair enough I suppose.

Well, if they're going to treat you like that and subject you to those conditions, you might as well buy a Ford GT as well...
 
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Having made a point of visiting every Rolex dealer I pass (at least 7, London,Brighton,Guildford,tunbridge Wells etc..) I have not found one that has any sports stainless models in stock.......and although you meet some with the smug, “the waiting list is years” line, are they actually selling many watches? In most other businesses no stock/no sales would mean financial ruin.......?
I took to Twitter to roast an AD here in NZ for that attitude. 30 minutes later I got an email offering me the chance to secure a no-date Submariner by deposit.
 
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Just visited my/a Rolex AD here in the Boston metropolitan area.
Nothing in stock of course.
No waiting list anymore.
In ever so careful words, the salesperson would not sell a watch to me since there are people who have spent a fortune in the shop and are waiting.
They have other nice Rolex watches though ..........

Oh well here is me willing to spend some $$$ and not being good enough.
He explained the scarcity as by design to lift the brand up to the LV and other unobtanium brands.

Looks like I am not their customer base ........
 
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Just visited my/a Rolex AD here in the Boston metropolitan area.
Nothing in stock of course.
No waiting list anymore.
In ever so careful words, the salesperson would not sell a watch to me since there are people who have spent a fortune in the shop and are waiting.
They have other nice Rolex watches though ..........

Oh well here is me willing to spend some $$$ and not being good enough.
He explained the scarcity as by design to lift the brand up to the LV and other unobtanium brands.

Looks like I am not their customer base ........
I’m willing to bet this plan falls flat on its ass - they’re going to send a LOT of people to Omega for what are, at the moment, massively more advanced movements and far better service.
 
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Just visited my/a Rolex AD here in the Boston metropolitan area.
Nothing in stock of course.
No waiting list anymore.
In ever so careful words, the salesperson would not sell a watch to me since there are people who have spent a fortune in the shop and are waiting.
They have other nice Rolex watches though ..........

Oh well here is me willing to spend some $$$ and not being good enough.
He explained the scarcity as by design to lift the brand up to the LV and other unobtanium brands.

Looks like I am not their customer base ........

Who's the Boston AD?
 
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In Burlington

So Tourneau? Figures. I had the same experience regarding the Tudor Black Bay GMT.
 
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So Tourneau? Figures. I had the same experience regarding the Tudor Black Bay GMT.

No Tourneau is not an Rolex AD on the Boston area.
I just don’t want to name them for various reasons.
 
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No Tourneau is not an Rolex AD on the Boston area.
I just don’t want to name them for various reasons.

OK - understood.
 
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I’m willing to bet this plan falls flat on its ass - they’re going to send a LOT of people to Omega for what are, at the moment, massively more advanced movements and far better service.


Yeah, so you would have many more people with Omegas on their wrists and people with SS Rolexes on on their wrists are ever more elusive.

If I were Rolex, I won't have a problem with this at all. I can't please the whole world (who are ready to purchase a SS Daytona immediately and let's be perfectly honest, that isn't a lot of money at all by today's standards) and yet maintain the exclusive status of my products.
 
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Yeah, so you would have many more people with Omegas on their wrists and people with SS Rolexes on on their wrists are ever more elusive.

If I were Rolex, I won't have a problem with this at all. I can't please the whole world (who are ready to purchase a SS Daytona immediately and let's be perfectly honest, that isn't a lot of money at all by today's standards) and yet maintain the exclusive status of my products.
 
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That’s a fair assessment; rarity does lend that impression...but empty boutiques, turning away paying customers, and engendering irritation among people who have a lot of money to spend is not good business - regardless of the product.
 
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I find these stories so entertaining. I've been in to three ADs in a NE state the last month, including two today. I saw a Sub, Sub date, new Rolesor GMT II, A BLNR, Yacht Master, to name but a few. All there in the display case. I could have purchased any of them.
 
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Having made a point of visiting every Rolex dealer I pass (at least 7, London,Brighton,Guildford,tunbridge Wells etc..) I have not found one that has any sports stainless models in stock.......and although you meet some with the smug, “the waiting list is years” line, are they actually selling many watches? In most other businesses no stock/no sales would mean financial ruin.......?

I went into a Bucherer today and they had the Explorer 1. Was already filling out the registration card when I had a weird feeling and cancelled the transaction. Still on the fence on where there to get it or not.
 
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I find these stories so entertaining. I've been in to three ADs in a NE state the last month, including two today. I saw a Sub, Sub date, new Rolesor GMT II, A BLNR, Yacht Master, to name but a few. All there in the display case. I could have purchased any of them.
Where was this?
 
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I find these stories so entertaining. I've been in to three ADs in a NE state the last month, including two today. I saw a Sub, Sub date, new Rolesor GMT II, A BLNR, Yacht Master, to name but a few. All there in the display case. I could have purchased any of them.
If any of them were in NYC, let me know - i’m there for a few weeks in December and would be sorely tempted if the right watch was there & ready to go.