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·My take on the "so called"current Rolex shortage or supply/demand phenomenon is summed up as follows:
Rolex is still producing watches like they always have. They have a business model and their year-end results has to show that they are a healthy Co. There has been no indication other wise.
So whats happening to all these watches being produced? The answer is simply 2 fold in nature.
1) They look after their biggest markets first. China, Middle East and others are big black holes that swallow up the biggest and best Rolex can produce and the rest of the market lives off the crumbs. some of you have commented that they have seen stock in fair amount when travelling abroad to these money pits, and we only have to walk into our own AD's to see what the situation is.
The american gun market works the same. There is such demand in the US, that many other countries get limited/late supply once the Americans had their fill, I have experienced this first hand in Africa /Australia.
2) As you know the flipper market is huge, and these traders buy up stock when ever its available before the regular guy even gets a chance to look at something worthwhile. At least they leave us the unpopular/polarizing models which is what you see when you walk past your AD's 20 foot window and see this lonesome little gold/diamond encrusted model sitting there with nothing else in sight. They have the money and they can take
2 to 3 items at a time.
This mob has one purpose only ... fuel the fires of shortage and impatience and sell these items at a premium to those who have enough money and just have to have that sports model NOW. No need to elaborate on this ... you all know what those sought after models sell for. Sometimes double the retail price. And you know where they are sold because we all scan those markets every evening when we get home from work.
With the HH fiasco and all the pitfalls that go with buying a $20k item on line ... ill be surprised if there is not a significant down turn in going this route with sensible buyers opting out of this online pitfall. The big white elephant in the room is simply this: THERE ARE 1000's OF HIGH QUALITY FAKES ALREADY IN CIRCULATION AND MANY DONT EVEN KNOW THEY HAVE ONE... and will either keep their head in the sands of denial or wait a while for the dust to settle and try move it on to you.
Which brings me to the this new Rolex model "The Holiday" recently released, which is the the only foolproof sensible model to buy if i was you ... and this is how you can get one of your own...
Book a 2 week holiday to a big market country where there is stock aplenty waiting for rich bored people to buy them like you and I would buy lunch. Buy yourself a 100% authentic Rolex from an AD where you can actually touch and feel what your getting. Lay on the beach enjoying pina coladas and admiring your new watch in total peace of mind.. dont forget to claim your tourist tax to offset your plane ticket ... and send me a postcard
Rolex is still producing watches like they always have. They have a business model and their year-end results has to show that they are a healthy Co. There has been no indication other wise.
So whats happening to all these watches being produced? The answer is simply 2 fold in nature.
1) They look after their biggest markets first. China, Middle East and others are big black holes that swallow up the biggest and best Rolex can produce and the rest of the market lives off the crumbs. some of you have commented that they have seen stock in fair amount when travelling abroad to these money pits, and we only have to walk into our own AD's to see what the situation is.
The american gun market works the same. There is such demand in the US, that many other countries get limited/late supply once the Americans had their fill, I have experienced this first hand in Africa /Australia.
2) As you know the flipper market is huge, and these traders buy up stock when ever its available before the regular guy even gets a chance to look at something worthwhile. At least they leave us the unpopular/polarizing models which is what you see when you walk past your AD's 20 foot window and see this lonesome little gold/diamond encrusted model sitting there with nothing else in sight. They have the money and they can take
2 to 3 items at a time.
This mob has one purpose only ... fuel the fires of shortage and impatience and sell these items at a premium to those who have enough money and just have to have that sports model NOW. No need to elaborate on this ... you all know what those sought after models sell for. Sometimes double the retail price. And you know where they are sold because we all scan those markets every evening when we get home from work.
With the HH fiasco and all the pitfalls that go with buying a $20k item on line ... ill be surprised if there is not a significant down turn in going this route with sensible buyers opting out of this online pitfall. The big white elephant in the room is simply this: THERE ARE 1000's OF HIGH QUALITY FAKES ALREADY IN CIRCULATION AND MANY DONT EVEN KNOW THEY HAVE ONE... and will either keep their head in the sands of denial or wait a while for the dust to settle and try move it on to you.
Which brings me to the this new Rolex model "The Holiday" recently released, which is the the only foolproof sensible model to buy if i was you ... and this is how you can get one of your own...
Book a 2 week holiday to a big market country where there is stock aplenty waiting for rich bored people to buy them like you and I would buy lunch. Buy yourself a 100% authentic Rolex from an AD where you can actually touch and feel what your getting. Lay on the beach enjoying pina coladas and admiring your new watch in total peace of mind.. dont forget to claim your tourist tax to offset your plane ticket ... and send me a postcard
