Stainless sports Rolex dealer stock........

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From what I have seen on the OF and other watch forums, what many posters seem to be speculating on is whether the shortage is driven by self-imposed market restriction factors or because of new Basel 2018 product launches affecting the Rolex SS sports range.

My 2C...

If there is a general shortage of SS sports watches right now including Subs, GMTs, Explorer 2 etc., IMO it is probably not due to some major launch in Basel 2018. I find it highly unlikely that Rolex would do a general movement swap to the 3255 across the SS Sports range. I just cannot see Rolex doing an Omega shotgun tactic and launching a huge no. of new SS sports SKUs in the same year...that has never been the "Rolex way".

Rolex can easily milk a new 3255 Sub in 2018 and then milk again a new 3255 derived GMT in 2019. A new Sub with a new movement and some small change to the case will be enough to get them center stage of attention at Basel 2018...and rain on Omega's parade for the new Seamaster range.

So I would bet more on some logistics/distribution/imminent price increase factor rather than a series new 2018 SS sports product launches as the root cause of the current shortage across the whole SS sports range.

Normally Rolex Passion Report gets some exclusive previews two/one week before Basel 2018 so we might not even have to wait for 1st day of Basel to know for sure. I do suspect that Rolex are going to have a very strong 2018, which would be compatible with their normal two year cycle of very strong, attention grabbing product releases.
 
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I was referring more to the general commentary often repeated on other forums of Rolex staff being rude and snooty compared to Omega etc etc.

It seems the stock issue is real based on all the responses, obviously beyond the scope of a store attendant.

All I can say is my experience does not reflect that.

I actually offered buying a pair of watches to get a Daytona and the answer was “ the Daytona is distributed on a wait list basis. And I was gobig to get a Sea Dweller and a Yatchclub in addition to the Daytona.

They had the Daytona on hand, but would not break the list.

Have I just found the “honest” exception? I don’t know. It is what it is.

I think the fact that you bought "a couple" Datejusts in addition to being willing to buy a Sea Dweller and a Yachtclub (Yachtmaster?) and a Daytona might have had something to do with it. 😉

Honestly, I've been to my local Rolex boutique a few times and my experience has generally been good. I do not doubt at all that they treat you well with regards to the watches that you buy. What rubs me the wrong way about Rolex is the artificial shortage that they create with their SS models, and the unusual attitude they have towwards the watches they sell. The last time I went in (October-ish) I was interested in seeing a 114060. The sales rep told me that they were out of stock for the year, but I could have the 116610LN (aka the beat-up floor model) for only $1k more! I told her no, I'd really rather have the no date version. She said well I really should get the date model since it was the last one they had, and prices were going up next year. She was extremely insistent. I suppose it's her job, but just felt strange that she was trying to sell me a watch that I didn't want at all, just because it would be more expensive next year. It's like they don't care at all about the watches and just see them as commodities.

But the last straw was when she tried to convince me that the new Air-King was a good looking watch and I should buy one. 🤮

I knew then that I had to get out of there. 😁
 
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What I wonder
I think the fact that you bought "a couple" Datejusts in addition to being willing to buy a Sea Dweller and a Yachtclub (Yachtmaster?) and a Daytona might have had something to do with it. 😉

Honestly, I've been to my local Rolex boutique a few times and my experience has generally been good. I do not doubt at all that they treat you well with regards to the watches that you buy. What rubs me the wrong way about Rolex is the artificial shortage that they create with their SS models, and the unusual attitude they have towwards the watches they sell. The last time I went in (October-ish) I was interested in seeing a 114060. The sales rep told me that they were out of stock for the year, but I could have the 116610LN (aka the beat-up floor model) for only $1k more! I told her no, I'd really rather have the no date version. She said well I really should get the date model since it was the last one they had, and prices were going up next year. She was extremely insistent. I suppose it's her job, but just felt strange that she was trying to sell me a watch that I didn't want at all, just because it would be more expensive next year. It's like they don't care at all about the watches and just see them as commodities.

But the last straw was when she tried to convince me that the new Air-King was a good looking watch and I should buy one. 🤮

I knew then that I had to get out of there. 😁

LOL, different visits. I bought them there because if how helpful and forgiving they had been with me visits for just viewing or for assessment or minor issues with some of my watches.
 
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That's why u go vintage. No such bulls from rogue dealers and having the pleasure of wearing unique watches compared to all look the same moderns.
 
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It wouldn't make one iota of difference. Don't you think hundreds of people will have tried that before you?

I got on my AD's list 2 days after it was first shown at Baselworld and was 14th in line. I was told they were getting 3-4 per year and they couldn't specify which colour. In nearly 2 years they have had 3 black and 1 white. My inital expected wait time was about 3ish years, going on current delivery performance it'll be 7 plus years, but I'm not holding my breath that I'll ever see one.

they must be the ones on trf selling those NIB rolexes then, somehow always see a new batch every week
 
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I wonder if I can find a BLNR in Vegas next week?
 
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That's why u go vintage. No such bulls from rogue dealers and having the pleasure of wearing unique watches compared to all look the same moderns.

Not all of us can afford vintage. Most vintage Rolex sports watches cost well in excess of their modern equivalents at this point. I would love to own a 5513 or 1675, but I just don't have >$10k in cash to plunk down on one.
 
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I wonder if I can find a BLNR in Vegas next week?

One would think you could find it there.
 
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I wonder if I can find a BLNR in Vegas next week?

You have a chance. I visited every AD in the last week of January to find them all out of steel models. They were all expecting/hoping for stock at the end of the month.
 
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Several posts on TRF indicating that Rolex ADs have been informed that the GMT BLRO (WG/Pepsi) can no longer be ordered and has been discontinued (one poster states that even Govberg have confirmed this).

If Rolex do launch a new SS GMT I would say the odds of them launching a new Sub in 2018 would probably be lower...I don't think it would make sense for Rolex to have two of their most popular SS model ranges (GMT/Sub) competing for media attention / consumer wallets in 2018.

Looks like a SS GMT Coke bezel might be on the cards....can't see a major case re-design though as that would mean they would have to swap all the current SS GMT models as well, and there have been no rumors of SS GMTs being discontinued. 16710 and BLNR pre-owned pricing will probably be affected by a new SS GMT Coke ceramic bezel.
 
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Several posts on TRF indicating that Rolex ADs have been informed that the GMT BLRO (WG/Pepsi) can no longer be ordered and has been discontinued (one poster states that even Govberg have confirmed this).

If Rolex do launch a new SS GMT I would say the odds of them launching a new Sub in 2018 would probably be lower...I don't think it would make sense for Rolex to have two of their most popular SS model ranges (GMT/Sub) competing for media attention / consumer wallets in 2018.

Looks like a SS GMT Coke bezel might be on the cards....can't see a major case re-design though as that would mean they would have to swap all the current SS GMT models as well, and there have been no rumors of SS GMTs being discontinued. 16710 and BLNR pre-owned pricing will probably be affected by a new SS GMT Coke ceramic bezel.

Interesting thought on the 116719BLRO. It has now been in production like 3-4 years? Would it now be already the end of life for that reference?
 
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Several posts on TRF indicating that Rolex ADs have been informed that the GMT BLRO (WG/Pepsi) can no longer be ordered and has been discontinued (one poster states that even Govberg have confirmed this).

If Rolex do launch a new SS GMT I would say the odds of them launching a new Sub in 2018 would probably be lower...I don't think it would make sense for Rolex to have two of their most popular SS model ranges (GMT/Sub) competing for media attention / consumer wallets in 2018.

Looks like a SS GMT Coke bezel might be on the cards....can't see a major case re-design though as that would mean they would have to swap all the current SS GMT models as well, and there have been no rumors of SS GMTs being discontinued. 16710 and BLNR pre-owned pricing will probably be affected by a new SS GMT Coke ceramic bezel.

Why would they discontinue the white gold Pepsi in in order to introduce a SS Coke ?

If they did this they would have the BLNR and Coke and black bezel in stainless and nothing in white gold
 
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Back in the day. When sports watches were in the windows, some unsold for years. Happy times .
 
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Interesting thought on the 116719BLRO. It has now been in production like 3-4 years? Would it now be already the end of life for that reference?
Apparently some have stated the sales of the WG Pepsi were significantly below par.

Why would they discontinue the white gold Pepsi in in order to introduce a SS Coke ?

If they did this they would have the BLNR and Coke and black bezel in stainless and nothing in white gold
If Rolex do introduce a SS Coke model, they might discontinue the BLNR at a later date and/or introduce a new PM GMT version in platinum or WG.

All we know at this stage is that there is very strong evidence that the current WG Pepsi model has indeed been discontinued, what follow-up strategy Rolex intend to adopt is pure speculation. I do find it odd that they don't maintain some sort of Pepsi bezel in their product range, as it seems to be the most popular colour combination. I suppose it would significantly annoy their current customer base if they were to release a SS Pepsi GMT...i.e pull a "Skydeller" and launch a previous PM only watch in SS.
 
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Apparently some have stated the sales of the WG Pepsi were significantly below par.


If Rolex do introduce a SS Coke model, they might discontinue the BLNR at a later date and/or introduce a new PM GMT version in platinum or WG.

All we know at this stage is that there is very strong evidence that the current WG Pepsi model has indeed been discontinued, what follow-up strategy Rolex intend to adopt is pure speculation. I do find it odd that they don't maintain some sort of Pepsi bezel in their product range, as it seems to be the most popular colour combination. I suppose it would significantly annoy their current customer base if they were to release a SS Pepsi GMT...i.e pull a "Skydeller" and launch a previous PM only watch in SS.

I see this argument a lot, but it seems to me, Rolex doesn't really care at all what their customers think.
 
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Back in the day. When sports watches were in the windows, some unsold for years. Happy times .
That's one of my favorites, classic Sea Dweller
 
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Dealers make much out of Rolex? So I walk in, order a Daytona and get told its not available for at least 4/5 years......Jewellers costs are clearly met through other brands (or spread so thinly across many) and maybe they regard Rolex as a prime dealership but accept they will never be able to keep afloat thanks to Rolex..
I am find Rolex frustrating/less appetising /appealing than other brands - both for availability and service. I am relatively knew to watches (4 yrs) but have a Breitling and couple of Omegas and a Tag but now ready to take an interest in Rolex which to me is a huge leap...but it seems I just can't, and more so that they don't necessarily want new customers! - I hear that buying lots of watches from one shop bumps you up the list, but we aren't all so well endowed in the wallet department and need to take littler steps!
 
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Incoming alert! There's still some steel stock available in UK (from Fraser Hart in this instance):

 
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I was offered 2 50th anniversary sea dwellers this week in the UK! I purchased one and passed on the second, I hope it goes to worthy buyer who will appreciate this amaizing piece and not some t@!& who will flip it for a quick buck..
 
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Dealers make much out of Rolex? So I walk in, order a Daytona and get told its not available for at least 4/5 years......Jewellers costs are clearly met through other brands (or spread so thinly across many) and maybe they regard Rolex as a prime dealership but accept they will never be able to keep afloat thanks to Rolex..
I am find Rolex frustrating/less appetising /appealing than other brands - both for availability and service. I am relatively knew to watches (4 yrs) but have a Breitling and couple of Omegas and a Tag but now ready to take an interest in Rolex which to me is a huge leap...but it seems I just can't, and more so that they don't necessarily want new customers! - I hear that buying lots of watches from one shop bumps you up the list, but we aren't all so well endowed in the wallet department and need to take littler steps!

It’s not a huge leap. in fact it’s not really a leap at all