Hot Take: Speedmaster Moonwatch 321 Platinum

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Cernan took two Speedies with him on Apollo 17, a 105.003 and a 105.012. The 105.003 was on a JB and the 105.012 was on a NASA velcro (black). He wore the 105.012 (only) on EVA's, as is clear from EVA photos (twisted lugs, black velcro). There is a good pic somewhere of him after splashdown with both on (one on each wrist).

Not sure why he took two, maybe a back up?
Thanks for the clarification.
 
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That UK price can't be right, that would be low for a Pt watch of this caliber. The AD could be just misinformed.

It is not correct. My AD informed me it was nearer double that.
 
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SpeedmasterPt950cal321-1-750x500.jpg
Exactly 50 years ago, Apollo 11 landed on the Moon and on the wrist of Edwin ‘Buzz’ Aldrin was an Omega Speedmaster Professional 105.012. From that moment, the chronograph as part of the astronaut’s official equipment became ‘The Moonwatch’. Today, Omega shows us the Speedmaster Moonwatch 321 Platinum to commemorate Apollo XI and celebrate caliber […]

Visit Hot Take: Speedmaster Moonwatch 321 Platinum to read the full article.

Hello Robert Jan,
I'm curious how many watches are built with the movement 321.
After I spoke with my AD he told me that the production is not without problems and it could stay with 2000 pieces.
There would also be no steel version then.
Did you hear something like that?
 
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After I spoke with my AD he told me that the production is not without problems and it could stay with 2000 pieces.
There would also be no steel version then.
I am not in-the-know like Robert-Jan, but there supposedly will be 2,000 321 movements made per year, which sounds like too many to be used exclusively in a platinum version especially priced at what they are rumored to be. But that is just me speculating.
 
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My local AD reckons a small number of Platinum watches, some in gold and the majority in SS, so hypothetically, a couple of hundred in Pl, 400 in gold leaving 1400 units for SS.

Don’t forget that this watch is not an LE, it will form part of Omega’s regular watch line so you will be able to order one on an ongoing basis.
 
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My local AD reckons a small number of Platinum watches, some in gold and the majority in SS, so hypothetically, a couple of hundred in Pl, 400 in gold leaving 1400 units for SS.

Don’t forget that this watch is not an LE, it will form part of Omega’s regular watch line so you will be able to order one on an ongoing basis.

Let's wait and see. As already written is the statement in the room, which may not be built more than 2000 pieces in total.
Because of the problems in the production with the 321 movement.
Then there would be no steel version as standard to buy.
 
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Let's wait and see. As already written is the statement in the room, which may not be built more than 2000 pieces in total.
Because of the problems in the production with the 321 movement.
Then there would be no steel version as standard to buy.

I can only relay what was discussed with my AD. Whether SS versions appear this year or next the AD is adamant that there is going to be a SS version, it will be a premium SS watch in the Omega line up not an LE. The AD believes that Platinum sales will be very small, a gold version more popular - this would allow those who want something special but cannot afford Platinum to buy in and finally SS which will count for most of the sales.

As far as sales of the SS version goes the AD anticipates that customers will come in and order the watch (pay a deposit) and wait, as interest in the 321 movement is at a peak watch orders will take a good while to filter through, although the AD expects this timescale to improve as things settle down.

They were even prepared to estimate prices they were that confident that all 3 watches will exist, and the prices that were discussed are close to figures quoted on the various 321 threads on OF. It may take a bit of time but they will appear, that's the AD's very confident view.

The AD is very excited about what Omega are doing, they can get Omega watches and have Omega watches to sell, something that another well known and well marketed brand is not doing so the AD is working hard to make Omega their main brand.
 
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I can only relay what was discussed with my AD. Whether SS versions appear this year or next the AD is adamant that there is going to be a SS version, it will be a premium SS watch in the Omega line up not an LE. The AD believes that Platinum sales will be very small, a gold version more popular - this would allow those who want something special but cannot afford Platinum to buy in and finally SS which will count for most of the sales.

As far as sales of the SS version goes the AD anticipates that customers will come in and order the watch (pay a deposit) and wait, as interest in the 321 movement is at a peak watch orders will take a good while to filter through, although the AD expects this timescale to improve as things settle down.

They were even prepared to estimate prices they were that confident that all 3 watches will exist, and the prices that were discussed are close to figures quoted on the various 321 threads on OF. It may take a bit of time but they will appear, that's the AD's very confident view.

The AD is very excited about what Omega are doing, they can get Omega watches and have Omega watches to sell, something that another well known and well marketed brand is not doing so the AD is working hard to make Omega their main brand.
Wow, congrats. You happen to have the best-informed AD. Mine knows nothing of that sort. 😗
 
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Wow, congrats. You happen to have the best-informed AD. Mine knows nothing of that sort. 😗

Haha, yes it seems that way but whether it comes to fruition remains to be seen, the AD team is very proactive towards Omega so maybe they read too much into titbits of info they get but they do believe that this is what is going to happen. They quoted 66,000 CHF for the Platinum version which is a price reported on these forums. The gold version they reckoned around the same price as the 50th and the SS again about the same as the 50th but maybe a bit less.

Only the Omega elves know the truth, but it is always worth reporting what we hear, as occasionally these AD’s and OB’s do get some heads up info.
 
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Haha, yes it seems that way but whether it comes to fruition remains to be seen, the AD team is very proactive towards Omega so maybe they read too much into titbits of info they get but they do believe that this is what is going to happen. They quoted 66,000 CHF for the Platinum version which is a price reported on these forums. The gold version they reckoned around the same price as the 50th and the SS again about the same as the 50th but maybe a bit less.

Only the Omega elves know the truth, but it is always worth reporting what we hear, as occasionally these AD’s and OB’s do get some heads up info.



There is no way a SS 321 will be anywhere near 50th money let alone a bit less.

As far as sales of the SS version goes the AD anticipates that customers will come in and order the watch (pay a deposit) and wait, as interest in the 321 movement is at a peak watch orders will take a good while to filter through, although the AD expects this timescale to improve as things settle down.

.

And with only 2000 321 movements a year and say 1000 in SS it’s going to take over 10 years for anything to settle down.
 
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There is logic in what Martin says. As an approximation of course. Quite soon it will become clear.
 
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There is no way a SS 321 will be anywhere near 50th money let alone a bit less.



And with only 2000 321 movements a year and say 1000 in SS it’s going to take over 10 years for anything to settle down.

I'm not so sure, yes there will be some buyers for the Platinum version, more for a gold version but surely these sales will be minimal year on year compared to the interest in the SS version.

However, the question has to be asked, will there be 000's of orders for a 321 in SS on an annual basis, possibly in the first year or two but beyond that I'm not convinced. I understand that for a lot of people having a Speedmaster with a 321 movement is going to be a grail watch but its not a limited edition, you will be able to order one for many years to come.

The other thing to consider will be the specification of the stainless steel version, a traditional Speedy dial protected by a sapphire crystal, a SS case and bracelet, aluminium or ceramic bezel (my guess ceramic) and a sapphire crystal display back to show off the gorgeous movement. A special presentation box and some additions maybe a NATO strap. I don't believe that it will contain any precious metals so why would the cost be beyond that of the 50th.

I hear many occasions that the SS 321 will cost around 20k but why? Without doubt the SS 321 will be the premium Moonwatch in Omega's line up, but why should it cost in excess of 50% more than the current top of the range SS Moonwatch, the only addition is likely to be the 321 movement and a ceramic bezel (possibly), if they add or change too much Omega risk losing the watch's identity, and that is something that I think we would all want to retain.
 
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I'm not so sure, yes there will be some buyers for the Platinum version, more for a gold version but surely these sales will be minimal year on year compared to the interest in the SS version.

However, the question has to be asked, will there be 000's of orders for a 321 in SS on an annual basis, possibly in the first year or two but beyond that I'm not convinced. I understand that for a lot of people having a Speedmaster with a 321 movement is going to be a grail watch but its not a limited edition, you will be able to order one for many years to come.

The other thing to consider will be the specification of the stainless steel version, a traditional Speedy dial protected by a sapphire crystal, a SS case and bracelet, aluminium or ceramic bezel (my guess ceramic) and a sapphire crystal display back to show off the gorgeous movement. A special presentation box and some additions maybe a NATO strap. I don't believe that it will contain any precious metals so why would the cost be beyond that of the 50th.

I hear many occasions that the SS 321 will cost around 20k but why? Without doubt the SS 321 will be the premium Moonwatch in Omega's line up, but why should it cost in excess of 50% more than the current top of the range SS Moonwatch, the only addition is likely to be the 321 movement and a ceramic bezel (possibly), if they add or change too much Omega risk losing the watch's identity, and that is something that I think we would all want to retain.
I hope you are right, but I think it is wishful thinking. Like you I would love to be able to buy a new SS 321 Speedmaster, but I have put an arbitrary upper limit of $10,000 on any of my watch purchases and I think the SS 321 will be several thousand dollars above that. The reason I believe that is I feel the iconic status of the 321 is worth more to Omega lovers than even a little gold and being a limited edition. I am not into vintage watches but it seems to me that all of the vintage Omega watches desired by collectors have one thing in common, and that is the original 321 movement.
 
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A cool piece, steel might've been more logical.... will be interesting to see how these sell! At least for now I think for this (assumed) price range, rolex daytonas in platinum probably a bigger pull except for the most die hard speedy fans
 
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Funny to see how many people believe that cost of manufacturing caliber 321 is outrageous. This is what Omega wants us to believe in order to justify a significant revaluation in comparison to the current Moonwatch 1861. Iconic status, is worth considering but mind you there is 321 intrinsic value just for the forum members, outside of it interest will gravitate towards zero.
 
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I don't believe that it will contain any precious metals so why would the cost be beyond that of the 50th.

I hear many occasions that the SS 321 will cost around 20k but why? Without doubt the SS 321 will be the premium Moonwatch in Omega's line up, but why should it cost in excess of 50% more than the current top of the range SS Moonwatch, the only addition is likely to be the 321 movement and a ceramic bezel (possibly), if they add or change too much Omega risk losing the watch's identity, and that is something that I think we would all want to retain.
You are trying to calculate the cost based on what YOU think it should cost. Of course it shouldn't cost a whole lot more than an 1861 equipped Speedmaster, but luxury goods aren't priced like this. There is no reason a gold watch should cost 3 to 4 times that of an identical steel watch because the gold content usually isn't more than $1k-2k. We are talking luxury goods here, pricing is based on what the market will pay. It's IMAGE. Omega isn't going to give these away at anything close to $10k, they aren't crazy. If the platinum version is around $60k expect a SS version to be in the $18k to $20k range. Any one who wants one of these will have to pay to play.
 
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You are trying to calculate the cost based on what YOU think it should cost. Of course it shouldn't cost a whole lot more than an 1861 equipped Speedmaster, but luxury goods aren't priced like this. There is no reason a gold watch should cost 3 to 4 times of an identical steel watch because the gold content usually isn't more than $1k-2k. We are talking luxury goods here, pricing is based on what the market will pay. It's IMAGE. Omega isn't going to give these away at anything close to $10k, they aren't crazy. If the platinum version is around $60k expect a SS version to be in the $18k to $20k range.
I got my gunsight ready at $10K yes, but not at this price range (are you serious) because that would make it the most expensive SS speedy ever 😲
 
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I got my gunsight ready at $10K yes, but not at this price range (are you serious) because that would make it the most expensive SS speedy ever 😲
We will have to wait and see but you'll never get one at anything close to $10k. Dreams die hard for some people.

So what if it would be the most expensive SS Speedmaster ever, the current price for the 1861 has nothing to do with the new one, nothing at all. Look at it this way, the current sapphire sandwich model is $6,350, do you really think Omega went through this effort to remake a movement that has been out of production for over 50 years and give it away for only a $3,500 upcharge? You are dreaming, my friend.
Edited:
 
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You are trying to calculate the cost based on what YOU think it should cost. Of course it shouldn't cost a whole lot more than an 1861 equipped Speedmaster, but luxury goods aren't priced like this. There is no reason a gold watch should cost 3 to 4 times that of an identical steel watch because the gold content usually isn't more than $1k-2k. We are talking luxury goods here, pricing is based on what the market will pay. It's IMAGE. Omega isn't going to give these away at anything close to $10k, they aren't crazy. If the platinum version is around $60k expect a SS version to be in the $18k to $20k range. Any one who wants one of these will have to pay to play.
Most probably you may be right as far as Omega itself is concerned. But more important than that is what an AD would be ready to give it away for. Assume you are right and MSRP would be around 20 k. Ready to bet they would not be able to reach the target of 2000 pcs of 321 per annum. That is a part of the first and second year. In the first wave most probably almost any AD will source a sample and what happens then when these samples stay at the window for an year or so? Then we shall know what the market is ready to pay for a SS 321.
 
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Most probably you may be right as far as Omega itself is concerned. But more important than that is what an AD would be ready to give it away for. Assume you are right and MSRP would be around 20 k. Ready to bet they would not be able to reach the target of 2000 pcs of 321 per annum. That is a part of the first and second year. In the first wave most probably almost any AD will source a sample and what happens then when these samples stay at the window for an year or so? Then we shall know what the market is ready to pay for a SS 321.
It won't be marketed like that. This will most likely be a special order item, they aren't going to be carried in dealer stock which is why it is not a limited production item. Omega will control release of these so they aren't blown out the door at 30 to 40% discount. If they sell, great, if they don't Omega will quietly discontinue it. I think this is something Omega really didn't want to do but they did it for the pent up interest for a 321, but they aren't hanging their future Speedmaster production on this old timey movement. The future belongs to the 3861 and other yet to be released iterations.