Admittedly, I have been a long term Hodinkee fan and have had a chance to meet many of their staff members and they were always super passionate about watches and great people to interact with. Like most, and especially as highlighted in this thread, I also agree that their financial need to support their growing organization has come at a price when it comes to quality of the content. I am also not happy with it. But what are people’s suggestions then on how to compensate the writers and journalists who generate the content?? These things are not free... but everybody in this day and age expects everything for free. Yes, OF is such a place, and I am very grateful for people who support OF on the back end by paying for the servers, software, etc (I recently posted a question on how the community could chip in…) and I am also very grateful for all the knowledge and experience shared by the members for free. But how should the Hodinkees of the world survive if not for advertisement and shops?? Are you guys going to pay for a yearly subscription?? I am sure that most would balk at that idea as well.... In any case, yes, this clock is a disgrace and an insult, but let’s brainstorm more productive solutions for our hobby and passion rather than piling up.