Scarecrow Boat
·Just thought this was a bit funny.
“Aston Martin sponsor BWT want to bring a pink colour scheme back to the car because it “doesn’t stand out on TV” and the car’s “recognition would be higher”
“If the Aston Martin was pink, title sponsor Cognizant would also be happier because the recognition value would be much higher.”
“Business-wise, it was wrong. Historically, the British racing green is certainly understandable for many, but not for me. The Aston Martin doesn’t stand out on TV.”
-CEO of BWT
https://www.planetf1.com/news/bwt-want-aston-martin-pink-livery/
“Aston Martin sponsor BWT want to bring a pink colour scheme back to the car because it “doesn’t stand out on TV” and the car’s “recognition would be higher”
“If the Aston Martin was pink, title sponsor Cognizant would also be happier because the recognition value would be much higher.”
“Business-wise, it was wrong. Historically, the British racing green is certainly understandable for many, but not for me. The Aston Martin doesn’t stand out on TV.”
-CEO of BWT
https://www.planetf1.com/news/bwt-want-aston-martin-pink-livery/
