The communists ran the joint from 1917 until the concept went bust, but their mentality didn't change overnight. In fact Putin considers the fall of the USSR to be one of the great disasters of the 20th century. The watch in question is along the lines of other such watches made in the USSR over the years, usually with Soviet figures (cosmonauts, Olympic heroes, politicians and the like). Who knows, maybe they made a watch of Khrushchev banging his shoe at the UN.
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