An experience and a thought:
- Late last summer, looking to burn a stormy afternoon before a dinner reservation, I improbably convinced my wife to go to the local, fancy mall to look at watch shops. Because there was a line out the door earlier, our last stop was the Omega boutique and she was, as you might expect, done with it. As I ogled a globemaster the SA asked if she wanted to look at anything. I encouraged her to and she first looked at a DeVille, which she found "too shiny." The SA (clearly a professional) said, "then try this one," handing her a steel and Sedna gold Constellation with a diamond bezel and aventurine dial. She relented, put the watch on and
visibly melted. She fell in love with watches in that moment. We spent the next hour looking at all of the women's watches in the shop, learning all about chronometers and aventurine and Sedna, and thought we left without it, she was now horology-interested and I caught the benefit of my watch purchases suddenly seeming reasonable.
- I wonder how we could make this and other US/Western forums more welcoming to (probably English-speaking) asian watch collectors and enthusiasts? I think we would do well to understand the center of the world
has already shifted - and not just because of the enormity of markets, but in the loci of creativity, innovation, technological capacities, and common work toward a shared future. Instead of thinking of one part of the world as the weirdos in love with a watch style we never liked, maybe we should consider that we're the backwater with an unhealthy obsession with getting Omega to reissue a modern attractive 70s throwback SM300.
