If you take into account cash value, you have a lot more cash on hand after purchasing a Speedmaster to put somewhere as an actual investment. I tend to think that the purpose of wearing a watch that expensive (really of any of these) is to show off how many dollars you have that are disposable.
Just saw a video that reminded me of this...not sure if anyone else has noticed this, but I see more Daytonas on women than men. Seems to be very popular as a ladies watch, in particular the white dialed version. Anyone else notice this?
Yes, this happened to me. I was pesturing my wife for years with watch pictures, trying to get her to pick out a watch. (She didn't enjoy it, but I was relentless/obsessive.)
Finally, after begging her to look at just a few more (hundreds) of pictures, she scrolled past one and said, "Oh, I like this!"
It was a gold Daytona. When I told her the cost she rejected it. (She's okay with me spending money on a watch for myself but doesn't want an expensive watch for herself.)
Yes, it surprised me. But the Daytona did what hundreds of other watches couldn't do.
She ultimately chose a Constellation that I bought for myself originally, which she calls her "piepan." I later got her into my AD to look at pre-owned watches, mostly Longines and Datejusts and day-dates, and she saw a Cartier that she liked. She was surprised by it but really liked it on her wrist. So happy ending.
This happened with my Airking. After years of buying her vintage ladies watches (many she loves) my Airking made a migration from my drawer to her vanity, then her vanity to her dresser and eventually into her jewelry box. Of course I was fully aware that this migration was happening…but now I need a black DJ to replace it, shucks.
My wife told me she wanted an AK, so I got her one. But she never wears it. I think she likes the look, but the oyster bracelet isn't super comfortable for her.
Throw it on a jubilee and see if that changes the game for her.
Yeah, I thought of that. I'll need to pick up a 19mm jubilee when I see one, I don't have any lying around. They're actually not super common.
Finally, after begging her to look at just a few more (hundreds) of pictures, she scrolled past one and said, "Oh, I like this!" It was a gold Daytona.
I too beg the wife to wear a mechanical watch. She picked out…yep, you guessed it, a gold Daytona. She can only identify Rolex, can’t name another brand to save h̶e̶r̶ my life.
It’s like politics- if you sell the lie hard enough and never back down on it- it eventually becomes accepted as truth.
