October 5th 2020 - Snoopy Celebration

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Can’t wait to get this on a bracelet, the OEM strap is so stiff and even scratches. Have to say it looks much better in person than I thought though 👍


I'm using the Snoopy strap on another Speedmaster, but I use it with a good quality German made Fluco deployant clasp, it's very comfortable and the stiffness is not an issue. A tang buckle is not right for this strap.
 
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Omega flogged 16,000 low key FOIS in about eight years, there is no reason Omega can't, or won't, make 20,000 over four or five years if the demand is there. As always, follow the money, Omega is going to ride this gig for as long as they can. Omega's duty is to their shareholders, not the collector community.
Edited:
 
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there is no reason Omega can't, or won't, make 20,000 over four or five years if the demand is there

There’s one good reason Omega might not flog the Snoopy even if “demand” for the commodity is there.

Nike’s most sought after sneakers are those hard-to-get “hype” products made in limited (but unknown!) numbers; Nike does not simply make more, because it undercuts the hype. Hype is the actual product of value to Nike and its shareholders, not the sneakers-as-commodity.
 
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Omega flogged 16,000 low key FOIS in about eight years, there is no reason Omega can't, or won't, make 20,000 over four or five years if the demand is there. As always, follow the money, Omega is going to ride this gig for as long as they can. Omega's duty is to their shareholders, not the collector community.

The real money is in having a watch that can raise demand for the rest of their watches.
 
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Omega flogged 16,000 low key FOIS in about eight years, there is no reason Omega can't, or won't, make 20,000 over four or five years if the demand is there. As always, follow the money, Omega is going to ride this gig for as long as they can. Omega's duty is to their shareholders, not the collector community.
Hermes is also publicly traded and they don't produce nearly enough Birkin bags to satisfy demand. Same with Ferrari and Porsche. All are publicly traded companies or in Porsche's case owned by a publicly traded company and purposely don't produce enough of their most popular items to drive hype. The Silver Snoopy created a lot of hype for Omega and potentially got other people to notice the brand that they may not have otherwise.
 
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The real money is in having a watch that can raise demand for the rest of their watches.
True, but how many first Omega Snoopy buyers are going to come back for another Omega or two, or three? I suspect not that many.
 
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True, but how many first Omega Snoopy buyers are going to come back for another Omega or two, or three? I suspect not that many.

Actually I think Omega would fancy their chances to get cross-sell. Snoopy, with its high multiple over retail, is a good awareness raiser of the brand in general which would lead new buyers to explore the rest of the range.
 
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They can even produce 50,000.
The important thing is that the actual number is not disclosed and that there is demand from the market.
They have a solid reference that has a positive effect on the brand. I don’t see them acting in a way that will jeopardize their own halo watch.
The CEO already said that the production rate would be really slow and that the number of watches produced every year is small.
There is zero chance they will endanger the business model that they adopted with this reference. Otherwise they would have done the “usual Limited Edition”.
 
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the Snoopy will be made until the market says enough, when Chrono24 is flooded with Snoopy’s and the price plummets… ..demand will drop and that's when Omega will stop making them. Omega will take advantage of the lode until it is exhausted. Omega is not Rolex, in the Omega catalog there are only one or two pieces with revaluation, in the Rolex catalog 80% have revaluation and every day more.
 
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the Snoopy will be made until the market says enough, when Chrono24 is flooded with Snoopy’s and the price plummets… ..demand will drop and that's when Omega will stop making them. Omega will take advantage of the lode until it is exhausted. Omega is not Rolex, in the Omega catalog there are only one or two pieces with revaluation, in the Rolex catalog 80% have revaluation and every day more.
Sure.
This comment reminds me the earlier comments from so many watch market experts that were saying “no reason to place a deposit, I am going to wait and buy this in 1 year with 20% discount”.
Now we are definitely at more than one year and the premium is still there.
I guess those experts were not so expert.

The evergreen comparison with Rolex is just priceless, since 80% of Rolex references have a premium, Omega Snoopy will be overproduced and the price will drop.
What does this mean? Why they should do that?
It makes zero sense.
Patek Philippe has about 70% of they references that are on the secondary market without a premium or with a discount, does this mean than the Aquanaut will not have a premium?

Sorry man, the entire thought process doesn’t make sense to me.
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the Snoopy will be made until the market says enough, when Chrono24 is flooded with Snoopy’s and the price plummets…

if Omega allows this to happen, we should all point and laugh at them
 
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the Snoopy will be made until the market says enough, when Chrono24 is flooded with Snoopy’s and the price plummets… ..demand will drop and that's when Omega will stop making them. Omega will take advantage of the lode until it is exhausted. Omega is not Rolex, in the Omega catalog there are only one or two pieces with revaluation, in the Rolex catalog 80% have revaluation and every day more.
Wishful thinking.
Similar statements like people that claimed that it would be easily bought with discounts.
 
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That’s an interesting but relatively false assumption - I recently picked up my snoopy and had a very frank conversation with the manager. Who told me that the snoopy production will be reduced greatly next year as there are 2 other 50th anniversary’s omega will focus. Omega are trying to be like Rolex, that’s a fact as Rolex have become the next patek. If omega produce too many snoopy then the value will no doubt drop thus impacting the interest of buyers in future snoopy releases.

Which other 50th anniversaries do we have upcoming I wonder? I like they’ve started being unique with the special releases and it’s not just a switch up of colors like the Snoopy caseback, the NTTD domed crystal/material etc.
 
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Which other 50th anniversaries do we have upcoming I wonder? I like they’ve started being unique with the special releases and it’s not just a switch up of colors like the Snoopy caseback, the NTTD domed crystal/material etc.
Ed white next year

edit
Ooops it’s 60 year not 50.
 
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I have to say I am pretty chilled and the waiting is not getting to me at all !!!

 
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I have to say I am pretty chilled and the waiting is not getting to me at all !!!

This would fit nicely in your collection😁:
 
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Well, an OB manager just told me that they are only making ~5,000 Snoopy, and that all U.S. allocations (if not deliveries) have already been completed.

This of course runs contrary to other rumors, etc., but I thought worth sharing as a datum that in the coming months will either prove OB managers have no clue, or instead that prior rumors were off.

This was my usual OB, a rather large one in Texas, but not my usual manager contact (who has since left the company). I called to order a Bond NATO.
 
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As a reminder (I had to look back like 50+ pages) there are unconfirmed reports of 1,900 paid deposits taken in the US and from what I understand the majority of these have yet to be delivered. Allocations could make sense though.