Yes!….but apparently for show only. I had heard Rolex was going to start doing this (display models with dummy movements). At least it was good to actually see the watches in person. Unfortunately still not attainable!

 

Definitely a useful tactic:

WWII Inflatable Dummy Sherman Tank

Image Credit: Wikipedia

 

And this was basically my conversation with the sales rep (not my usual guy…it was his day off)…
Me: so I’m on the list for the Sub no date, but I really want to get on the list for the Sub date
Rep: oh, we don’t have lists anymore, it got too complicated and too many people
Me: so when you get a watch it goes in the display case?
Rep: no, we call our clients who have expressed interest
Me: so you mean off your list?

 

So the AD I’m talking to has Whats App and I procured a conversation where they told me the same thing. They are not doing waitlist anymore on watches. A little further in the conversation when I asked them when was the last time they sold the watch I was looking for?

Rep:”Yesterday”

I’m just a peon now at this rate

 

Ah ok that makes sense.
I posted pics in another thread of a boutique that had a handful of desirable SS models with little signs next to them "for display on'y" or something like that.
I noticed that all of them were "set" to 10:11:31 and all crowns were in.
I thought maybe that was just some Rolex magic.
But fake movements (watches) make a lot more sense hah.

 

Kool-Aid...Kool-Aid... get your Kool-Aid.

Have fun. Drink up.
kfw

 

Those are the loneliest subs on the planet!

 

Actually the one on the upper left is a sea dweller. They also had a few yachtmasters and GMTs in the case. All for display only…not for sale

 

Haaaa that is classic! Thanks for going on the list that we don’t use anymore…..

 

Btw, does anyone know the significance of setting the watches at 10:11 and 31 seconds? Seems all the dummy movements are set like that

 

I thought that was called a happy face.

 

Even better. I was wearing this yesterday and stopped by a Rolex store to ask about a couple of things ( sky dweller and no date sub) no go but…. Do I want to sell my Daytona?

just crazy when you go to a store to buy
something and they want to buy from you

 

I guess that’s what it’s come to. My AD has a bunch of pre owned Rolex’s and Pateks…all at gray market prices. “No, we can’t sell you a sub for $10,000, but let me show you these lightly used Subs over here for $16k”…Ridiculous

 

Yup this is new. Was at a Rolex AD last weekend. Thought for a second the inventory shortage was over.. haha. But have a new appreciation for the Daytona - a lot smaller than I imagined.

 

Roughly 10:09:38 seconds shows practically every element on the face of most watches as clearly as possible (all hands, branding under 12, verbiage at 6, date windows at 9, etc.), while still having the hands in an upward, “perky,” position. Thus “happy face”

Other positions permitting similarly good views of the dial are possible, but would have the hands pointed downward in a “gloomy” position. A “sad face.”

As I understand it, brands have internal guidelines for their specific photography and display time, all roughly around 10:10 give or take.

It appears Rolex’s corporate position is 10:10:31, including in the AM for a GMT hand where applicable!

 

Very interesting…I learned something today

 

Omega’s is 10:10:37 lololol

 

Me too - I was in my local AD and got all excited when I saw watches in the window with prices next to them! I missed the ‘for exhibition only’ however.

still, the latest sub looks nice and the skydweller on jubilee looked terrible to me so at least that’s one unobtainable watch off the list!

 

yeah the sky dweller does look a bit too much on Jubilee. To be honest I am not sure I like the bezel either on a watch that size even though it is part of the functionality of it. I do like the dial and the compilations though. I have a similar back and for the love/hate relationship with the Yatchmaster II I wish it didn't have the name printed on the bezel....I mean....what's that all about?