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Josh Webly
·Omega,
My first Omega was purchased more than 40 years ago. I have more than my fair share of Omegas and all of them have been serviced throughout the years.
I have proudly worn my Omegas around the world for more years than many reading this thread have been alive. If I do not represent the type of buyer that Omega's marketing group should want to have a lifelong relationship with, than you have the wrong people designing and marketing your watches.
As I celebrate a milestone birthday, it was my intent to purchse five (5) new Omegas to give to my now 20's grandchildren.
Simply stated, there is not one, not one single Omega that I could find that would either be appropriate or handsome enough to buy.
To bring focus to this, I have shown the 1st Omega that I ever owned.
What follows is a heartfelt appeal to the designers and marketers at Omega.
If you intend to have your watches bought and gifted to young people then you will have to confront the fact that when it comes to entry level Omegas you are out of business. You do not sell a single watch like the one shown here, I know it, most of your customers know it and a watch like this stands out as something all together different to anyone under the age of 30. Almost all your offerings are overly complicated, astonishingly repetitive and none as robust in design or execution as the watch shown. Overwrought, delicate in presentation, so much so that a truly active adventurer would not actually use in their life as they are just too fine. To this day it is an excellent watch and gets constant attention by most people who see it. I post a question about it on this forum and got offers around the world for it. Why? Because it is ROBUST and HANDSOME and Masculine and exudes quality and does so without being a gizmotic clap trap. Now worth thousands of dollars, I would have bought five of these in a split second, but Omega does not sell a single watch like this. This watch was taken diving, caving, climbing and changed batteries and oil and tires in numerous vehicles in both safe and dangerous places for decades. It was rebuilt twice, all willingly paid for because, when on my wrist, it never once failed me. It looked better the more it was wacked and attacked by life. When I put this watch away all those years ago, I sent it in for new everything and went on to wear the watches of an older, more careful, more sedate executive.
Designers....Marketers, a direct appeal from one of your lifelong customers, STOP and look at your collection from the perspective of a young hard working physically active person. You have all lost your way, find it and design a classic watch as handsome and robust and simple as this one. Make the hands truly light up like a modern watch (its only real failing) and you will see the reaction you get. I promise you, getting your group to design a watch like this going to be very very hard for you. Why? Because you all must live in a guilded cage. If this all seems to harsh, if this doesn't ring true or seem obvious to you, there is little that will set you back on the right path.
My first Omega was purchased more than 40 years ago. I have more than my fair share of Omegas and all of them have been serviced throughout the years.
I have proudly worn my Omegas around the world for more years than many reading this thread have been alive. If I do not represent the type of buyer that Omega's marketing group should want to have a lifelong relationship with, than you have the wrong people designing and marketing your watches.
As I celebrate a milestone birthday, it was my intent to purchse five (5) new Omegas to give to my now 20's grandchildren.
Simply stated, there is not one, not one single Omega that I could find that would either be appropriate or handsome enough to buy.
To bring focus to this, I have shown the 1st Omega that I ever owned.
What follows is a heartfelt appeal to the designers and marketers at Omega.
If you intend to have your watches bought and gifted to young people then you will have to confront the fact that when it comes to entry level Omegas you are out of business. You do not sell a single watch like the one shown here, I know it, most of your customers know it and a watch like this stands out as something all together different to anyone under the age of 30. Almost all your offerings are overly complicated, astonishingly repetitive and none as robust in design or execution as the watch shown. Overwrought, delicate in presentation, so much so that a truly active adventurer would not actually use in their life as they are just too fine. To this day it is an excellent watch and gets constant attention by most people who see it. I post a question about it on this forum and got offers around the world for it. Why? Because it is ROBUST and HANDSOME and Masculine and exudes quality and does so without being a gizmotic clap trap. Now worth thousands of dollars, I would have bought five of these in a split second, but Omega does not sell a single watch like this. This watch was taken diving, caving, climbing and changed batteries and oil and tires in numerous vehicles in both safe and dangerous places for decades. It was rebuilt twice, all willingly paid for because, when on my wrist, it never once failed me. It looked better the more it was wacked and attacked by life. When I put this watch away all those years ago, I sent it in for new everything and went on to wear the watches of an older, more careful, more sedate executive.
Designers....Marketers, a direct appeal from one of your lifelong customers, STOP and look at your collection from the perspective of a young hard working physically active person. You have all lost your way, find it and design a classic watch as handsome and robust and simple as this one. Make the hands truly light up like a modern watch (its only real failing) and you will see the reaction you get. I promise you, getting your group to design a watch like this going to be very very hard for you. Why? Because you all must live in a guilded cage. If this all seems to harsh, if this doesn't ring true or seem obvious to you, there is little that will set you back on the right path.