Hodinkee Drama Strikes Again

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What's quite interesting is that my earlier comment in this thread has been removed here. By some moderators? Really, why? Because I look at this from another perspective? :whipped:馃檨馃槻

What I don't get is that people tend to be so fierce and tight when our hobby is approached by people who actually make a living out of it, or turned it into a business model. I experienced this also on a local watch forum. People who make a living out of their hobby get sentenced by the forum Inquisition as sinners. Is this also the same case in the art world, with the coin collector community or with people who collect stamps or used cars?

I think many have benefited from the contribution and free content of Hodinkee to the watch community. It takes al lot of time and love to produce such a platform and such content I know from my own experience. We all love independent quality media but that has its price. So who is going to pay for it?

For a couple of years now there has been a trend that media turns into retail and vice versa. One of the cornerstones of the Watchbox strategy as well as fro Watchfinder is to create content to stimulate sales. They all do that. Also Fratello does the same thing. Their investors are the same guys from c24. So media turns into retail and retail runs into media.

Considering Hodinkee I think many serious collectors have their own BS radar and can filter out commercial crap themselves. The watch hobby has evolved into a more serious market with its advantage and disadvantages. Its getting more professional. There is more knowledge but there is also more money involved and that also has its pitfalls. Is that a good or a bad thing? The watch hobby/industry is not anymore in its infancy but it is also not a mature market such as the art and car market. Old grumpy people love to say, back in the old days everything was better..... So I rather consider this to be growing pains and I prefer to look at things from a positive kind of way. Yes it sometimes really hurts when you see your beloved precious little kid grow up.
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Can鈥檛 wait for the next Hodonkee post 馃榿
 
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What I don't get is that people tend to be so fierce and tight when our hobby is approached by people who actually make a living out of it, or turned it into a business model. I experienced this also on a local watch forum. People who make a living out of their hobby get sentenced by the forum Inquisition as sinners.

There's a big difference between making a living and highway robbery. Think travel clock.
 
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There's a big difference between making a living and highway robbery. Think travel clock.
There is apparently a market for it. But perhaps they really burnt their fingers on it. In all honesty I dont care and can鈥檛 bother either cause I don鈥檛 like it. Personally I prefer original JLC ATO Cartier or Movado travel clocks. I really don鈥檛 see a point in such a re edition of something that鈥檚 completely not in fashion. Only by some hardcore passionate horological paraphernalia collectors. But is really interesting that it causes such a stir among haters. Quite impressive to say the least
 
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There is apparently a market for it. But perhaps they really burnt their fingers on it. In all honesty I dont care and can鈥檛 bother either cause I don鈥檛 like it. Personally I prefer original JLC ATO Cartier or Movado travel clocks. I really don鈥檛 see a point in such a re edition of something that鈥檚 completely not in fashion. Only by some hardcore passionate horological paraphernalia collectors. But is really interesting that it causes such a stir among haters. Quite impressive to say the least

It really doesn't matter whether it is a travel clock or hub cap. If something cost around $200 for an original and a repro is advertised for $6000 then it becomes highway robbery. The only way they could pull it off is if their target audience is mostly unaware or uninterested in what exactly they're getting.
 
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Can鈥檛 wait for the next Hodonkee post 馃榿

They're certainly not giving the meme generators a reason to take a break this year, are they!
 
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When the NYT or some other credentialed news organization uses them as the go-to on a story, the misinformation persists and opinion is adopted as fact.

NYT has a lot of practice at this.
 
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What I don't get is that people tend to be so fierce and tight when our hobby is approached by people who actually make a living out of it, or turned it into a business model. I experienced this also on a local watch forum. People who make a living out of their hobby get sentenced by the forum Inquisition as sinners.

Don't be naive. Because imho their "business model" is pump & dump, somewhat associated with gouging. And this is from a guy who earns his living from vintage watches (me). What is their added value exactly? They don't service watches, they don't offer much value to a collector or aspiring amateur (it has been a long time since I read something useful there), they make some money on sales (that I understand) but most probably on externalized sales, marketing and PR. I can understand why a blog turning a hobby into overpriced corporate BS can get some heavy flak for it. Now, the minute they turn their sights on something, the average joe sees a hike in prices.

Add the upper class NYC-centric tone and voila: the stage is set for some low-noise hostility.
 
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I'm thrilled for Mr Clymer+Co for their success. I found myself headed to Hodinkee more often when the terrain of vintage watches was less clearly known+demarcated, but there's still plenty good there. Eric Wind's early articles remain worth returning to; Jack Forster's articles almost always offer illumination, ditto those from Jason Heaton.

My reticence stems from a sense that what H is fundamentally about has shifted in ways that personally don't resonate as much. Their earliest stories seemed rooted in scholarship/discovery, reporting on auctions, and/or keeping up with modern pieces as they were released (maybe that's just the stuff I paid the most attention to). In that old universe, further coverage of small movement makers, or considerations of broader watch developments (something on the pros+cons of modular movements for instance, or the mindbogglingly internecine moves of the AWCI), would've been logical and welcome. Over time, however, their sort of bro-ey language (their overuse of insane as an adjective is embarrassing, and writing about small, precise feats of engineering using the language of fratboys will always be tired and tiring) seemingly became something of an attitude, and their coverage (I'd argue) narrowed as a result. That's crappy, and H could/should have been doing *tons* more. The folks whose interest in watches BC+co have kickstarted could be having interesting conversations about actual matters of horology; instead, it's largely fashion and surface-level stuff, distinctions of fonts and dots and serial numbers.

And what that's ended up doing, I'd argue, is that they've seemingly helped or encouraged the commodification not just of watches as assets, but a sort of style/pattern of watch, too. They've (I'd argue) made a sort of Path To Get Into Watches, a blueprint (we could all name what we believe H would recommend to folks with means buying their first watches: everyone needs a Rolex 5512/5513/1680/6263, a cal 321 Speedy, a PP 3700, at least one old Heuer, etc). Which is fine! Everyone does this, all fields do this to some extent (if you're into, I don't know, stereo stuff, there's a sort of thru-line there, too, with markers for JBL and Marantz or whatever). And maybe this is what they wanted to do+become from the start: essentially another GQ. No shade/shame on them for it, I'd just thought (foolishly, perhaps) that they had a broader agenda earlier.

Not if but when the Hodinkee clothing collaborations start you will see the real path they are on. 馃槜
 
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Now, the minute they turn their sights on something, the average joe sees a hike in prices.

Does this mean I can't get a deal on an official John Mayer G-Shock? 馃榿
 
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Does this mean I can't get a deal on an official John Mayer G-Shock? 馃榿

No, but you will look good in your Hodinkee loafers next time your hitting the watch stalls on a Saturday morning. 馃槈
 
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No, but you will look good in your Hodinkee loafers next time your hitting the watch stalls on a Saturday morning. 馃槈

I don't know about looking good but I do feel especially light in them whenever I strap on one of our speedmasters 馃榿
 
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I'm not a fan of Hodinkee going down the path of sponsored posts etc. etc., I think it's undeniable that it removes some of their credibility.

However - the reality is they do produce some excellent content. The talking watches series is fantastic for example. And it is certainly not free to operate the site, do the interviews they do, etc. I think complaining that Hodinkee have partners and sponsors is essentially the same as complaining about there being ads on youtube. Yes it's annoying, but it is also literally the only way they make money, so, such is life.
 
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I think complaining that Hodinkee have partners and sponsors is essentially the same as complaining about there being ads on youtube. Yes it's annoying, but it is also literally the only way they make money

Oh boy.
 
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For people who have an objection to the direction the site is going; did you like Hodinkee before and now you鈥檙e disgusted that it has become a sales platform, or did you not like the site before and this is the icing on the cake? My question is sincere and I am not trying to be insulting.

I ask because with my recent descent into watch-madness being only 2-3 years old, I found the site to be a big advertisement from the first time I visited it. And as a devout capitalist, I have no objection to that.

It is just a high-fashion online magazine for watch nerds. It鈥檚 pretentious and appeals to some people鈥檚 inner-fop. But the production value is high and some of the content is enjoyable. If you look at everything as an ad, as I do, then you won鈥檛 get lured into doing anything you鈥檒l regret later. Why all the animosity?
 
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Why all the animosity?

I guess some hate the pretension; others the lack of transparency about the true motives; some are probably jealous of the success, and then there is a group that just likes to gossip. Personally, I don鈥檛 care what they do one way or another, but if they play even a small role in bringing watch appreciation to a larger audience, then I鈥檓 okay with them.
 
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Personally, I don鈥檛 care what they do one way or another, but if they play even a small role in bringing watch appreciation to a larger audience, then I鈥檓 okay with them.

So it wouldn't bother you if they sold watches that were misrepresented, as long as they were increasing the watch market overall?
 
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No hate from me, either. But, I like poking fun at any outfit that does stuff for profit. Doesnt matter if it's the Dink or Exxon.

What people don't talk about are the unabashed apologists that want to *protect* this sacred cow and that this idol can do no wrong.

THAT, I don't get.
 
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So it wouldn't bother you if they sold watches that were misrepresented, as long as they were increasing the watch market overall?

I get that Al, but really, I'd say the vast majority of dealers out there misrepresent.

Perfect pumpkin patina with fully refinished case on 10 watches? All advertised as original? Take your pick of dealer...