Forstner 1450 bracelet sneak peek

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Aftermarket bracelets have been a part of horology since the wrist watch hit the market- in fact it was the aftermarket that existed before they became in house offerings (Gay Freres, Bonklip, JBC, Kreisler).

Is “aftermarket” synonymous with “reproducing other company’s parts”?

Because I’ll admit that I’m not a bracelet history expert, but in my experience the historical “aftermarket” was filled with designs that were alternatives to other company’s designs, not reproductions of other company’s designs
 
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Holzer was a contractor for Omega, Zodiac and UG (to name a few) and used the same bracelet design on several watch models. Jacoby Bender contracted with Omega for several of their bracelets as well as Bulova among others- I have Bulova bracelets that are identical to Omega bracelets with a JBC clasp. Gay Freres designed the Oyster, Jubilee, and flat brick BOR as seen on Certina’s and Eterna’s. The spring rivet oyster was used by several companies (I have two on other watches)- not just Rolex. Rolex contracted with them and eventually bought the company.

I get your argument and don’t disagree- offering classic bracelet styles that are no longer available (Holzer, flatlink, Bonklip, Komfit) is awesome- I do raise an eyebrow at knocking off current production models from Omega and using the catalog number to identify it.
 
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I hope you’ll not find the following rhetorical device too offensive or personal, but instead only a part of a conversation worth taking seriously:

“As an example, not everyone can afford to buy a [Submariner 16610] for [$10K].

[Steinhart] is offering a decent alternative for less than 10% of the original. I was a skeptic at first but I just received mine and it’s worth every dollar.

The only alternative that was available previously was one from eBay for around [$6000] and [it was only that cheap because it was a bad example].”

This is a good analogy. The stance that this forum has taken on watches like Steinharts, which copy the styling of a well known brand but are clearly not fakes, is somewhat ridiculous in my view. IMO the thing that really needs revising is the view of these watches, rather than treat the bracelets like they treat the watches. But the fact this disparity exists is a bit strange.

If the part or watch doesn't have the brand's name or logo on it, and is clearly not trying to pass itself off as a product from the brand, then personally I don't see a problem with it. There's definitely not any legal issue with it.
 
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Rolex contracted with them and eventually bought the company.

Such arms-length contractor/supplier relationships are all interesting history (before, I guess, companies saw value in being more fully integrated).

I wonder, though, whether or how you think such arms-length contractor/supplier relationships are relevant to the present situation?
 
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Such arms-length contractor/supplier relationships are all interesting history (before, I guess, companies saw value in being more fully integrated).

I wonder, though, whether or how you think such arms-length contractor/supplier relationships are relevant to the present situation?
I don’t think they are relevant here. We have two aftermarket companies making bracelets in the style of historic patterns- I see no problem with that as long as it doesn’t infringe on IP laws. If either we’re actually branding them as Omega bracelets- then we would have a problem. The using of the model name I understand to clarify which model they are trying to emulate (copy), but does that infringe on IP?
Not trying to defend or condemn- just making the argument that aftermarket bracelets fall into the same category as aftermarket leather straps- they are accessories to the watch (and back in the day they were literally accessories- they had to be ordered at the dealer separately from the watch, which came on a strap). I’m sure Omega would prefer everyone here to buy genuine Omega straps for their watches, but I don’t see that happening for the majority.
 
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IMO the thing that really needs revising is the view of these watches, rather than treat the bracelets like they treat the watches. But the fact this disparity exists is a bit strange.

I’m with you on their being a goal of consistency in approach; I’d personally fall off a different direction than you, but you’ve surely considered the topic more than myself.

and is clearly not trying to pass itself off as a product from the brand,

This, to me, is where the hard work comes in.

For one example, it seems like 1/2 of the posts about these bracelets go to great lengths to explain how to remove and replace the non-Omega branding with Omega clasps. Strangely, these posts also go without question, whereas a similar post about taking a Steinhart and placing a Rolex dial within it would (rightfully) being down a rain of fire.
 
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I think it’s also important to note that both Uncle Seiko and Forstner sought input from this very community on the designs and feasibility of these bracelets before they went into production. It was us who pushed for them.
 
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For one example, it seems like 1/2 of the posts about these bracelets go to great lengths to explain how to remove and replace the non-Omega branding with Omega clasps. Strangely, these posts also go without question, whereas a similar post about taking a Steinhart and placing a Rolex dial within it would (rightfully) being down a rain of fire.
I agree with you on this one- and this is on this community and not the makers. I have put genuine Omega clasp covers on my US bracelets, so I’m not throwing stones here. The inner clasp is still very much marked US, and if I ever sold the bracelets, I would put the US cover back on (the factory covers are worth a sizable % of what the bracelet is worth).
 
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- I see no problem with that as long as it doesn’t infringe on IP laws. If either we’re actually branding them as Omega bracelets- then we would have a problem.

Similarly, Steinhart’s (and the like) also don’t infringe on (certain country’s) IP/TM laws.

So, I think @Archer’s indirect point is the salient one: treatment of the topics of homage watches or watch parts should probably be consistent, one way or the other, within the forum.

I for one appreciate and agree with the forum’s treatment of homage watches to date, and would prefer we similarly treat the “homage” parts market (including threads that instruct people how to convert “homage” parts).

But, that’s just one view
 
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Similarly, Steinhart’s (and the like) also don’t infringe on (certain country’s) IP/TM laws.

So, I think @Archer’s indirect point is the salient one: treatment of the topics of homage watches or watch parts should probably be consistent, one way or the other, within the forum.

I for one appreciate and agree with the forum’s treatment of homage watches to date, and would prefer we similarly treat the “homage” parts market (including threads that instruct people how to convert “homage” parts).

But, that’s just one view
I agree- treatment should be consistent. To take this just a step further, how is what US or Forstner doing any different than this?
 
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To take this just a step further, how is what US or Forstner doing any different than this?

A great question. No doubt there will be hard cases when drawing any line.

In the B&S strap example, am I correctly understanding that B&S “collaborated” with the historical fabricator of a now defunct strap, improved upon it, and offer it as a B&S branded strap?

I’ll mention that I think there could be a difference between basic straps, on one hand, and bracelets, on the other. For example, I don’t think Omega’s currently offered NATO’s would be viewed by Omega to represent any IP/TM of Omega (save an except for the logo); but I suspect they feel very different about their catalogue of proprietary bracelet offerings.

It’s hard to copy protect shoelaces, which to me seems analogous to an otherwise featureless watch strap...
 
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1171 is still available from Omega?! Now this is interesting. Ordering through Omega boutiques and dealers or there’s any other way to have it?

I have got my 1171 recently from my local AD and like it very much on my modern Moonwatch.

The endlinks didn't fit plug and play and they hade to do a little filing I guess, so therefore I was happy I went to the AD and didn't had to do it myself
Edited:
 
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This, to me, is where the hard work comes in.

Not hard at all. If the company producing the product is putting their own brand name on it, and not that of another company, it's fine.

For one example, it seems like 1/2 of the posts about these bracelets go to great lengths to explain how to remove and replace the non-Omega branding with Omega clasps. Strangely, these posts also go without question, whereas a similar post about taking a Steinhart and placing a Rolex dial within it would (rightfully) being down a rain of fire.

You do understand this has nothing to do with the company producing the product, right? If you want to call out the people doing these mods, and have those posts removed, that is the right approach (and something I would support), not banning a perfectly legitimate product.
 
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1171 is still available from Omega?! Now this is interesting. Ordering through Omega boutiques and dealers or there’s any other way to have it?

You can order from AD or independent watchmakers with an Omega account.
 
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I don’t think they are relevant here. We have two aftermarket companies making bracelets in the style of historic patterns- I see no problem with that as long as it doesn’t infringe on IP laws. If either we’re actually branding them as Omega bracelets- then we would have a problem. The using of the model name I understand to clarify which model they are trying to emulate (copy), but does that infringe on IP?
Not trying to defend or condemn- just making the argument that aftermarket bracelets fall into the same category as aftermarket leather straps- they are accessories to the watch (and back in the day they were literally accessories- they had to be ordered at the dealer separately from the watch, which came on a strap). I’m sure Omega would prefer everyone here to buy genuine Omega straps for their watches, but I don’t see that happening for the majority.

I don't mean to derail the conversation, but happy to hopefully answer some of the open questions. There are different types of IP protection that could be relevant. Products and designs thereof can be protected by patents. Historical reproductions generally aren't implicated, though, because the patents would have been long expired (patents only last a fixed number of years). Trademarks protect the naming, as you may expect. To have a protectable trademark, the name is question must be used in commerce (not just have been used in commerce in the past). Unless renewed, filed trademarks expire after a certain number of years. The key with trademark protection is consumer confusion, and the "fair use" doctrine allows using even valid trademarks under certain circumstances. You'll note that Forstner did not call it's forthcoming product the "1450 bracelet" or something along those lines. Though we may be able to do that given that it isn't offered by Omega anymore, we instead accurately described it as a 1450-style bracelet and proceeded to detail how it was designed after the vintage version. Though I doubt anyone would be confused, we certainly aren't trying to pass our product off as a vintage bracelet, or an OEM Omega bracelet.

Hope this is helpful!
 
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I don't mean to derail the conversation, but happy to hopefully answer some of the open questions. There are different types of IP protection that could be relevant. Products and designs thereof can be protected by patents. Historical reproductions generally aren't implicated, though, because the patents would have been long expired (patents only last a fixed number of years). Trademarks protect the naming, as you may expect. To have a protectable trademark, the name is question must be used in commerce (not just have been used in commerce in the past). Unless renewed, filed trademarks expire after a certain number of years. The key with trademark protection is consumer confusion, and the "fair use" doctrine allows using even valid trademarks under certain circumstances. You'll note that Forstner did not call it's forthcoming product the "1450 bracelet" or something along those lines. Though we may be able to do that given that it isn't offered by Omega anymore, we instead accurately described it as a 1450-style bracelet and proceeded to detail how it was designed after the vintage version. Though I doubt anyone would be confused, we certainly aren't trying to pass our product off as a vintage bracelet, or an OEM Omega bracelet.

Hope this is helpful!
Thank you for the clarification. This is an ages old debate and will continue I’m sure- it’s a healthy conversation in the world of collecting and keeps us all thinking.
I appreciate that companies like you and Uncle Seiko make these available to the community with such attention to the details that those of us who love the vintage bracelets want.
 
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You do understand this has nothing to do with the company producing the product, right? If you want to call out the people doing these mods, and have those posts removed, that is the right approach (and something I would support), not banning a perfectly legitimate product.

Yes, I could have been more explicit that I did not intend this point as being relevant to the companies making the bracelets.

Instead, I thought it maybe indicative of the “hard work” that occurs in the new grey spaces once any new line is drawn; in this example, even if we’ve accepted the bracelets, how next do we feel about those that mod them to appear ‘original’.
 
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I wonder what that "mistake" was. ... 😀
Putting Reno NV in California or am I missing something?
 
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1171 is still available from Omega?! Now this is interesting. Ordering through Omega boutiques and dealers or there’s any other way to have it?
Any other method is someone buying from Omega and then adding more to it for suckers who don't know their local jeweler can call Omega and order it.