As I understand things, you'd have to use a tax free scheme that ensures you export the watch, in order to get tax-free, or the boutique needs to ship it to you in the UK. The schemes are just like the old days where you stand in line at the customs desk as you leave the country and have them stamp your form after seeing the goods. Things have moved on and are electronic now, at least with Global Blue, and a lot quicker at the airport and for receiving funds. They even have an app. But it does sit there on the various systems...
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