What say ye? Rolex and Omega, in a word.

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I'm going to have two goes:

1)

Omega - BMW
Rolex - Mercedes

2)

Omega - Watch
Rolex - Jewellery

It's funny -- I've often made the watch/car association in my mind as well. Mine is Omega-Audi, Rolex-Mercedes.
 
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I say this owning both of both...

When driving my M5 I wear my Gold Seamaster 300
When driving my E Class I wear my no date Submariner

The BMW & Omega gives me a feeling of high tech, innovative, dynamic, top quality, high-depreciation
The Benz & Rolex gives me a feeling of established, nothing left to prove, robust, everyone else is just noise...high quality, timeless
 
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I say this owning both of both...

When driving my M5 I wear my Gold Seamaster 300
When driving my E Class I wear my no date Submariner

The BMW & Omega gives me a feeling of high tech, innovative, dynamic, top quality, high-depreciation
The Benz & Rolex gives me a feeling of established, nothing left to prove, robust, everyone else is just noise...high quality, timeless

Those are perfect car & watch pairings!
 
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Rolex : don't call us, we'll call you

Omega : Please call us, we are available 24/7
 
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Not just one word but,

Omega: impresses people who know about watches.

Rolex: impresses everyone who doesn’t.
 
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By what each wants us to love them for...

Rolex: Two-Tone
Omega: Fauxtina
 
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By what each wants us to love them for...

Rolex: Two-Tone
Omega: Fauxtina

Don't even get me started on Omega's fixation with Fauxtina. There are so many new watches I would want to buy, were it not for the..!@#$% fake aged lume.
 
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Not just one word but,

Omega: impresses people who know about watches.

Rolex: impresses everyone who doesn’t.
I guess a lot of members here don't know about watches...😗
 
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I guess a lot of members here don't know about watches...😗

Haha! Good one, but I think you understand what I mean. My next purchase will be Rolex. However, I’m more hesitant to walk up and “talk watches” with someone wearing a Rolex than an Omega. This is just from past personal negative experience. I think 9/10 omega wearers understand some degree of watch basics, brands, movements, etc.... With Rolex I would bet it’s about 1/10. Just my opinion.
 
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For me...

Omega - parts, parts, parts - we have all the parts you want

Rolex - no parts for you!
 
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Don't even get me started on Omega's fixation with Fauxtina. There are so many new watches I would want to buy, were it not for the..!@#$% fake aged lume.

The trick with this is wearing the watch. And not just one with the "aged lume" ( It's only a color !!! winky emoji, blah blah ), but any watch that's not doing it for you 100% of the time.
I'm not a collector, as such, but I have a few watches. I've been stricken with the "which one to take on vacation" dilemma a couple of times.
About a year ago, I opted to take my orange PO 2500 on the road for a week. I knew I was going to do some diving, and the poor little fella hadn't been getting a lot of wrist time because of the new Diver 300 and my MC.
When the PO became my only watch for that period, I forgot about everything but the capability and reliability. I was just my watch. Every time I looked at it, it got better and better. That mythical "one watch" territory. I didn't think about pairing it like a wine or any of that stuff. When the week was up, I didn't want to take it off. It had become not a watch I own, but MY watch.
I think you'd find, if you like everything else about a watch except the lume, if you'd give it some heavy wrist time, you'd forget about it. It would just be the watch. Your watch.
And, of course, I don't mean to be preaching to you in particular. That's just my thoughts on the subject in general.
Nice derail?

Pic recently posted to another thread -
 
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For me...

Omega - parts, parts, parts - we have all the parts you want

Rolex - no parts for you!
Another variation on restoring vintage watches:

Omega: If we made it and you have enough money, we’ll restore it.

Rolex: We made it, but it’s too old, so get in line and buy a modern Rolex.