I've just tried explaining the Railmaster to my girlfriend. What is was/is, probable new release, showed her the video, explained why I'm so excited etc.
I've never seen someone give less of a shit.
You & I David, rarely disagree.....but on this occasion.....she may have a point
Whilst I entirely respect 'different folks have different strokes' in terms of personal preferences, .......I desperately fear this may another case of 'Emperors New Clothes', from Omega.... Entirely accepting, of course, this may be my exclusively personal perspective, ( as a University Lecturer in Creativity & Design )
Countless re iterations of recycled past glories, tends to lead to creative stagnancy...........One only has to look at Hollywood's persistent obsession with Comic book 'Superheros'
However, from Omega's Marketing Dept's point of view, a launch of anything I suppose, maintains the Brands public presence, reassures existing buyers of their historic choices, & generates vast oceanic column inches, in online fandom blogs......The 'Speedy Tuesday' edition was a direct result of 'Social Media'...and even that, let's be honest, was just yet another Speedmaster with a variation of the 60's Breitling 765 Avi dial...........Thankfully,..... without a cartoon character, as its primary focus
if one looks at the 15 years between 1957 & 1972.......Omega was at the forefront of design risk taking, in creative experimentation in wrist watch aesthetics,...... & their conceptual bravery spurred many other brands to follow their lead......Where is that corporate confidence, to push the creative envelope now ?
I was pretty scathing, at the time, about the Bullhead re issue......and ( despite predictions to the contrary ), there are shed loads of those still unsold...& unless I am wrong,.....was the last version of the Railmaster, not also discontinued due to poor sales ?
This is not an attempt to rain on anyone's parade......more to provoke discussion about where Omega might take their designs, going forwards....and not backwards
I realise my less than positive comments, are never going to win me an invitation for dinner with Mr. Aeschlimann......I hope, I can live with that