I'm not sure what your post has to do with someone buying or selling a wristwatch and making a profit. Omega does it every day, about 800,000 times a year, why is it wrong for a buyer to do the same? There was another article in today's WSJ about a jeweler in FL who makes 18k gold holders for JUUL e-cigarettes. For $5,000 dollars you can be the coolest guy or gal in your social circle. And they have sold 15 of them so far. Capitalism brings out all kinds of players, some scumbags and bottom-feeders for sure, but also people like the jeweler who comes up with a silly holder for $5,000. Some would say he is ripping off the buyers, but no one is forcing anyone to buy his product. Just like no one has to sell to real estate speculators or so-called slimeballs after a national disaster. Capitalism is messy, always has been. You can put up all the guardrails or speed bumps you want to try to control the markets, but the best way to control it is to educate people about money and their personal finances, unfortunately we don't do that.