Silver Snoopy order process may drive me away from Omega

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Yes, regarding this “connected” stuff, it would be nice if Omega OB/AD’s responsible for creating these waiting list had issued the watches to customers in strict numerical order regardless of what a person may have, and have not purchased previously. However, it’s not a fair world and I’m sure there is ‘preferential treatment’ going on all the time in many countries and it will never stop. It’s getting to the stage where I don’t really care anymore - think I used up all my luck obtaining the Ultraman on the day of issue so can’t really complain!
 
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Hoddspur, there is no fair way to do that because the OBs literally had many people all requesting at the same time, Oct 5 at opening. In my country, they didn’t allow deposits before announcement. They are a business, I see nothing wrong with rewarding loyalty. I do however disagree with anyone buying it opportunistically to flip.
 
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Hoddspur, there is no fair way to do that because the OBs literally had many people all requesting at the same time, Oct 5 at opening. In my country, they didn’t allow deposits before announcement. They are a business, I see nothing wrong with rewarding loyalty. I do however disagree with anyone buying it opportunistically to flip.
Yep - there are many people who wouldn’t buy an ordinary omega, yet will queue up for this. Doubtless a lot is driven by market value.

In that case, I see no reason why boutiques shouldn’t give preference to their regular punters who actually spend regularly.
 
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I put my name down in my OB on 29 September and have only ever purchased my one (and only) Speedmaster from it before. Are we saying that some Billy Big Bananna who put his name down on, say, 6 October but has bought three watches from the same OB can just stroll in and receive his Snoopy before me (and others) just because he can?
 
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I put my name down in my OB on 29 September and have only ever purchased my one (and only) Speedmaster from it before. Are we saying that some Billy Big Bananna who put his name down on, say, 6 October but has bought three watches from the same OB can just stroll in and receive his Snoopy before me (and others) just because he can?
If those 3 watches were platinum then yes.
 
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I put my name down in my OB on 29 September and have only ever purchased my one (and only) Speedmaster from it before. Are we saying that some Billy Big Bananna who put his name down on, say, 6 October but has bought three watches from the same OB can just stroll in and receive his Snoopy before me (and others) just because he can?
Yep. It’s no different to Rolex ADs giving a Daytona to a high roller and leaving the low/no spender on the list forever more.

the difference being that they’ve said (more or less) that everyone who wants one of these will get one. It’s just going to take time I guess.
 
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Yes, we could go on all night with the moral debate and I appreciate it makes a lot of sense for Omega to follow the successful Rolex business model to some extent. I just hope that all you good people on here and on these lists manage to get hold of a Snoopy 👍
 
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Yes, we could go on all night with the moral debate and I appreciate it makes a lot of sense for Omega to follow the successful Rolex business model to some extent. I just hope that all you good people on here and on these lists manage to get hold of a Snoopy 👍
I think most will - it’s more a question of whether I’ll still be interested whenever it is. If that’s a couple of years away, I suspect I’ll have moved onto something else...
 
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My point is that first come first serve is very hard to do because a lot people requested at *roughly* the same time. I agree anyone who didn’t order in the first week of announcement should have to wait longer than those who did.

Hoddspur, you placed deposit before the watch was announced? How could you have possibly known if you would like it?
 
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One way to combat the boutique shopping record problem is to tell the boutique manager what watches you’ve purchased during your wait for the snoopy after you paid him $10k ( and gotten nothing to show for it). Preferably none are omega and all were from authorized dealers that sell higher end watches than omega. I am not buying another omega until the one watch I paid a 100% deposit for is delivered.
 
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Its not like this is unique to Omega...limited editions are a marketing game that seems to work real well and it isnt going away any time soon. Make less than demand and you always have demand. This means you cant always get what you want, which is not the end of the world, and no reason to rant. Either learn to play the game as others have suggested or move on to the next one. If this drives you away from Omega...where ya going go? Its no different at Rolex or Hodinkee or...
 
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My point is that first come first serve is very hard to do because a lot people requested at *roughly* the same time. I agree anyone who didn’t order in the first week of announcement should have to wait longer than those who did.

Hoddspur, you placed deposit before the watch was announced? How could you have possibly known if you would like it?

I’m in the UK and my OB did not ask for a deposit. Yes, having missed out on the previous Snoopy I asked to be put on the list as wanted to be part of this and put my ‘blind’ faith in Omega delivering a nice watch - which they did. If it transpired that I didn’t like it, then the next person on the list would benefit.
 
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Yes, regarding this “connected” stuff, it would be nice if Omega OB/AD’s responsible for creating these waiting list had issued the watches to customers in strict numerical order regardless of what a person may have, and have not purchased previously. However, it’s not a fair world and I’m sure there is ‘preferential treatment’ going on all the time in many countries and it will never stop. It’s getting to the stage where I don’t really care anymore - think I used up all my luck obtaining the Ultraman on the day of issue so can’t really complain!
I was told that Switzerland was directing the traffic not the boutiques and not Omega USA. I was told that boutique purchase history was a criterion (for a brand notorious for falling value after purchase). Omega might want to be Rolex but it ain’t.
 
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I was told that Switzerland was directing the traffic not the boutiques and not Omega USA. I was told that boutique purchase history was a criterion (for a brand notorious for falling value after purchase).

I was also told that HQ was directing shipments to named individuals, and that OBs have no say in allocation - at least for now.

My OB gave color to this assertion by saying their #1 best customer and first on their waitlist did not receive the first Snoopy in, because it came in allocated to their #2 best customer.

That said, others here have reports of individuals with no history having received some of the earliest allocations. Those reports seem to have largely or entirely been outside the U.S. - and in theory I suppose it’s possible HQ is treating different areas differently.
 
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Its not like this is unique to Omega...limited editions are a marketing game that seems to work real well and it isnt going away any time soon. Make less than demand and you always have demand. This means you cant always get what you want, which is not the end of the world, and no reason to rant. Either learn to play the game as others have suggested or move on to the next one. If this drives you away from Omega...where ya going go? Its no different at Rolex or Hodinkee or...
The snoopy 50th isn’t a limited edition. If it was, when they ran out, that would result in refunding deposits. Since this is an open ended affair, your money could be in their hands for a much longer time. It’s not a difficult watch to manufacture...like the 321. Rolex does not take deposits...they don’t have to.
 
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I was told that Switzerland was directing the traffic not the boutiques and not Omega USA. I was told that boutique purchase history was a criterion (for a brand notorious for falling value after purchase). Omega might want to be Rolex but it ain’t.

Boston Bert, if you are worried about retained value on other Omega’s , it appears to me you want the watch for its retained value or investment potential and not for the watch itself. One of my favorite Omegas is my dark side of the moon black black, a watch that probably has not been great for retaining money.
 
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The snoopy 50th isn’t a limited edition. If it was, when they ran out, that would result in refunding deposits. Since this is an open ended affair, your money could be in their hands for a much longer time. It’s not a difficult watch to manufacture...like the 321. Rolex does not take deposits...they don’t have to.
The 321 is not difficult to manufacture either, Omega have sprinkled fairy dust around this movement to keep the price high. Millions of watches over the years have been made with column wheel control at all price levels, but somehow we are now told that this is so difficult in 2021 that the Swatch Group can only muster a thousand or so pieces a year. The 321 and Snoopy models have artificial rarity, most buyers have bought into this concept. So they keep waiting, and waiting, and waiting, happy that they have put a sizeable deposit down and are 'on the list'.
 
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This was posted above, and I posted something like it elsewhere, but most manufacturers of stuff plan out their product lines well in advance. Omega probably figured that, based on the previous Snoopys, that they'd need 5000 or 6000 to meet demand. I don't know what the actual number is, and it doesn't really matter for this discussion. But there's some number that they planned for. Parts were ordered, tools were set up, watchmakers were trained, etc. It appears that the demand FAR exceeded their initial estimates. 2x? 4x? Who knows? Let's say it's 20,000 units. They probably had some wiggle room in their manufacturing capacity, but it wouldn't be that much. Maybe 10-20%. So there are a few possibilities here. They could keep manufacturing 2000/year for the next 10 years. Or they could do it for five years and stop (and give some sort of apology to the Omega community). Or they could rebalance their manufacturing capacity and increase Snoopy production for the next year (which might be 2022 or 2023) to triple or quadruple the output to satisfy demand in a reasonable timeframe. If they were choosing that last option, I could see them making an announcement at some point that anyone who wants a Snoopy needs to make a deposit (where legally allowed) with an OB, and then making that quantity (plus a few extra) when they've opened up capacity, because at that point they'd be able to tell you that you'll be getting a watch, and this is when. And, of course, Omega could do something completely different.
 
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Boston Bert, if you are worried about retained value on other Omega’s , it appears to me you want the watch for its retained value or investment potential and not for the watch itself. One of my favorite Omegas is my dark side of the moon black black, a watch that probably has not been great for retaining money.
What I object to is paying a 100% deposit for a watch that is not limited in number, shouldn’t be hard to make (it's a speedmaster...they’ve made over a million of those by now), and waiting for over 6 months while I see it being flipped on chrono24 and being told “it’s out of our hands” by the people who collected the 100% deposit. Deposits I’ve paid before were never over 50% and the wait was inversely proportional to the % of the deposit. If Omega wants to play Rolex games, don’t take 100% deposits. I was told omega USA wanted to impress Switzerland with the size of their deposit to get a larger allocation. That was a poor decision...
 
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The 321 is not difficult to manufacture either, Omega have sprinkled fairy dust around this movement to keep the price high. Millions of watches over the years have been made with column wheel control at all price levels, but somehow we are now told that this is so difficult in 2021 that the Swatch Group can only muster a thousand or so pieces a year. The 321 and Snoopy models have artificial rarity, most buyers have bought into this concept. So they keep waiting, and waiting, and waiting, happy that they have put a sizeable deposit down and are 'on the list'.
The duration of the wait should be inversely proportional to the % of the deposit. If Omega wants to play games, don’t take deposits. That’s what they’re doing for the fairy dust movement and I’m fine with that...less so where the not a limited edition snoopy is concerned.