Hi Chris,
You can manually wind the watch using the crown, but if it hasn't built up enough of a charge being on a winder overnight, then the watch may be faulty. I would start by unscrewing the crown and turning it clockwise for 30 full turns to wind the watch - if that doesn't get it running, then you need to talk to the seller (I assume Watcho/abouttime) about sending it back as defective.
Cheers, Al
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