NYT watch advertisement supplement...why no Omega?

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Someone brought me a copy of, "Watch Your Time, special watch magazine" from the New York Times. Conspicuously, no Omega nor Patek, but most of the other major brands represented. Any thoughts why?
 
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Are the other brands all LVMH and Richemont?

Any other swatch group companies?

I’d bet heavy on everything in there either being paid placement, or reliant upon buying advertising...