I can empathize but now that I have worn my 2254.50 for a dozen years, had it serviced and accumulated 18 additional watches, I am a lot more forgiving about the scratches, flea bites and signs of use. If you want to keep it just like new, leave it in the box, don't touch it and don't ever wear it.
Consider the marks in the same light as the first scratch on a brand new car. Don't try to have the caseback replaced as it will no longer be all original.
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