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Hodinkee, Have they Jumped the Shark?

  1. kingsrider Thank you Sir! May I have another? Jun 17, 2016

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    https://www.hodinkee.com/
    I am starting to wonder if Hodinkee is not the inspiration they were once thought to be. Their content, at times can be interesting, but I can not help feeling as I watch interviews of celebrities with their gaudy watch collections and view their overpriced watch board, that the site is becoming an elitist Barney's of New York.
    This is the kind of article that got me interested in the site in the first place.
    http://hodinkee.squarespace.com/blog/2008/10/16/1968-omega-chronostop-one-button.html

    https://www.hodinkee.com/articles/t...hould-be-more-expensive-than-they-are-and-why
     
    jimmyjay, OMGRLX, morethan1 and 2 others like this.
  2. smitty190373 Jun 17, 2016

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    I agree, I seldom look at it anymore. I much preferred it 5-6 years ago when it was just a small informative watch blog and not a brand. I get the feeling now it's all about selling merchandise and raking in the Benjamins $$$$$$$!
     
  3. Tony C. Ωf Jury member Jun 17, 2016

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    Someone with too much money and time on their hands should hire a couple of Onion writers and start a mirror site
    called Hoodwinkee :D
     
    Edited Jun 17, 2016
    shishy, George.A, ahartfie and 19 others like this.
  4. repoman Jun 17, 2016

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    Definitely not cool anymore. More power to them for profiting on it, but I never click there anymore.
     
    DLT222, blubarb, OMGRLX and 2 others like this.
  5. ahsposo Most fun screen name at ΩF Jun 17, 2016

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    Gosh Darn! And all that Speedy Tuesday momentum!
     
    OMGRLX likes this.
  6. West Slope Jun 17, 2016

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    Never been there.....see no reason to start now.
     
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  7. nurseford25 Jun 17, 2016

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    4-5 years ago I would get on there daily. Now I rarely see any reason at all to visit the site. The reviews seem bias and most of the content is focused on such high end pieces that it excludes me from caring. If there were more content like the OP referenced above it would be worth visiting from time to time.
     
    OMGRLX, morethan1 and kingsrider like this.
  8. tyrantlizardrex Jun 17, 2016

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    From the chronostop article:

    "...his is selling for around $5,000 which to us does seem a tad high, and by tad we mean very very high. We would like to see this in the $1,000 range....but keep in mind this seller is in the UK, which could account for SOME of the higher price. "

    Do you think they hired the guy that was selling the choronostop to help them price stuff? ;)
     
    lando, Syrte, aap and 3 others like this.
  9. smitty190373 Jun 17, 2016

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    $5000!

    Makes mine in the FS section a genuine bargain at £750! Jump in lads .
     
  10. Larry S Color Commentator for the Hyperbole. Jun 17, 2016

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    Are they today promoting a tropical lollipop speedy that a lot of folks here have deemed questionable?
     
    OMGRLX likes this.
  11. kingsrider Thank you Sir! May I have another? Jun 17, 2016

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    I don't know about promotion, but they seem taken with it to say the least, and of course there has been a lot of "scouring" going on.
    Quote from the article;
    "Furthermore, the seller offers a very advanced description of his watch (notably explaining the early bezel), proving that he is himself a Speedy enthusiast."
    crazy pills.png
     
    bazamu, nurseford25, OMGRLX and 2 others like this.
  12. ScubaPro Actually dives with dive watches!!! Jun 17, 2016

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    I think you nailed it. A shame, as I thought some of their YouTube interviews were well done.
     
  13. Foo2rama Keeps his worms in a ball instead of a can. Jun 17, 2016

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    Too me its more of a website navigation problem. The website is just not friendly to use anymore. When they had a lower volume of stories it worked fine. Now they are publishing to many stories for the way their website is set up. No longer is the newest story on top, instead they had a main story seemingly randomly chosen on top, with other suggested stories, some are new some are old and outdated information. In order to see all new stories you have to do alot of scrolling and get past old story suggestions, and advertising that takes up the same amount of vertical space in the navigation as stories. It is just not a pleasant place to navigate if you visit every few days, which leads to less and less visits.

    The commenting system is another huge issue, poorly moderated, and generally worthless to contribute to. This in turn provides less sense of community and less reason to come back.

    This is the kind of thing I do for a living and their website while pretty looking at first glance and seems attractive to advertisers, is a nightmare for reader retention.

    This seems to be reflected when I look at their website view statistics, based on my recollection of their website redesign and offset by external drivers to their site.
     
    shishy, ahartfie, Larry S and 3 others like this.
  14. E-diddy Jun 17, 2016

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    the merger with watchville has given them more commercial capabilities. i prefer the earlier times when they were a simple blog, but i still visit them weekly. today's endorsement of the 2998-2 was a disappointment.
     
    Linzer and Drawarms like this.
  15. STANDY schizophrenic pizza orderer and watch collector Jun 17, 2016

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    Rarely go there anymore.

    Good on them for getting big and making a living out of it but, you can't begrudge them that even if you don't agree with or like the site.
     
    Linzer and tyrantlizardrex like this.
  16. Darlinboy Pratts! Will I B******S!!! Jun 17, 2016

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    Sorry, nothing to add here,

    I've used up this week's allocation of disdain on WUS. ::facepalm2::
     
    watchknut, ahartfie, blubarb and 3 others like this.
  17. oddboy Zero to Grail+2998 In Six Months Jun 17, 2016

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    What's hodinkee?
     
  18. dougiedude Carpe horologium! Jun 17, 2016

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    + 1
     
    citizenrich likes this.
  19. blubarb Jun 19, 2016

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    I blame them, the 'Hoodwinkie' hipsters, for pushing up the price of the 5513 to almost double in five years. Review as rare and desirable (whether it is or not) then sell the piece on your own website. Good business model - for them. :confused:
     
    Edited Jun 19, 2016
  20. tyrantlizardrex Jun 19, 2016

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    The worry is that they're often seen as "experts", and history has shown, that they are not.