I don't own a modern gold watch but this seamaster is up on another site (Vik, if you are on OF I am just asking for some advice): rose gold seamaster on bracelet

http://forums.timezone.com/index.php?t=msg&goto=7030630&rid=32772#msg_7030630

and the "ooh shiny" reflex has hit big-time. I know value is in the eye of the beholder but just asking the hive if the price asked is reasonable.