A couple of ADs local to me said that Omegas have been selling like hot cakes. Might not apply to the rest of the world but apparently in London and surrounding areas - Seamaster divers, Aqua Terras, Planet Oceans and Speedmasters have been 'flying off the shelves' so to speak.
My first thought was that during lockdown, there was a barrage of content online in forums/YouTube surrounding luxury watches and Omega ticks a lot of boxes for a lot of people. Sensible pricing compared to its Swiss rivals and amazing movements (co-axial/METAS etc.).
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