TAG Heuer has really lowered a lot of prices even for pretty good watches as part of JCB's plan to line up LVMH's watches into a more tier oriented structure like Swatch Group does. Makes sense that Zenith would similarly come down a big to fill its position above TH but below Hublot. Some of these Zenith models were already incredibly good value beforehand considering the quality of watch you get and the discounts possible.
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