I see your point, but can't all Rolex watches be considered a "rich man watch" by the general public? When you think of it, these luxury goods are about refinement and status, not value for money so the whole value argument is a bit irrelevant here IMHO.
What you really pay for in the YM is the superior finish of the case and bracelet, the use of platinum which is obviously more expensive than steel and considerably more difficult to work with than steel or even gold. Also, the YM wears a lot more comfortable than the six digits Sub.
But as they say, to each their own -
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