https://www.instagram.com/p/Cpc8_7dtbvQ/

Very cool Longines Tre Tacche with this very very cool dial.... Longines print is very off-center so it feels weird to me...Anybody else have thoughts?



My understanding is that these markers are more commonly found and Baume and Mercier watches as below

 

Seller is asking 12k euros....fairplay to him I guess...

 

I have seen this design before on a Longines dial. Presumably, the two examples are different given the marks on the loose dial. If it is original (not refinished), the question then becomes, is it correct for this case? The seller seems to mention that the watch was invoiced to Italy in 1940. I think that this date seems possible with the design of the dial. Also, the condition of the dial seems to fit with the condition of the case, which is quite good. Given the prevalence of swapped dials in 35 mm tre tacche cases, I would strongly recommend contacting Longines and asking about the original dial (as per their archive) before purchasing such a watch.

Source: https://www.instagram.com/p/BwXAXTUFHkA/

 

As for the signature alignment, there is variation among original dials. EDIT: I realized that my initial comparison was flawed as I incorrectly assumed that the 12s have similar widths. I have added a proper comparison now, which shows that the signature alignment is comparable to that of another original dial from the period.

Source: https://www.chrono24.com/longines/1...llow-gold--cal-27o--36mm--id22797706.htm#gref

 

That signature alignment would stop me cold, even if it is original.

 

I saw this piece too, and actually got in touch with the dealer; he's based in Italy and I'd already been following him on Instagram. He was very open and honest about it. He said that while the dial is 100% authentic and coeval (i.e. of the same era) with the rest of the watch, the dial was probably not born with this particular example. He also showed me correspondence with Longines confirming the serial number of the watch and that it was originally delivered to Italy in June 1940.

My understanding is that for the Longines "Tre Tacche" watches (and as is the case for so many watches in the vintage world generally), it was not uncommon at one point for dials to be swapped and put into other cases – for example, because a watch with an amazing dial may not have had the best case, etc. The question is, I suppose, whether that devalues the watch or whether a piece like this can still be valued at his asking price of 12K euros given the very rare dial and great condition of the case.

Would be interested to hear others' thoughts on this ...

 

In my opinion, 12k would be the price if the watch was fully correct…

 

I would say that now is the point in time in which tre tacche dial swapping is common. I do not know if things have changed in recent years or if it has always been this way. What has certainly not been a constant, though, is the price of tre tacches, especially 35 mm ones. Prices have increased substantially in the past decade. There seems to be a direct correlation between the price of 35 mm tre tacches, and evidence of swapped dials coming to light. I grant that this could be a result of new information provided by Longines' archive, and not indicative of a change. Either way, profit seems to be an undeniable motive.

In the best case scenario, a seller would disclose a swapped dial, and use a dial that is appropriate for the case/age/market of the watch. Unfortunately, as more dials get swapped without disclosure, it is becoming more difficult to determine what an appropriate dial would be. Catalogs offer some clues, but they are not exhaustive.

To me, the value of a tre tacche with a swapped dial is not the same as if the dial was apparently original to the watch. I do not have a rational justification for this opinion, I simply prefer original examples. I like the idea of having a watch that was conceived in the period in which most of its parts were produced.

At first, I thought that appraising a watch with a swapped dial could be done by summing the value of the dial on its own, with the value of the rest of the watch sans dial. Now, I wonder if this is circular since the value of the dial on its own is influenced by the value of complete, original examples.