First musing - does this belong in the “Modern” forum? Definitely a modern piece but very vintage vibe. I’ll say yes to modern.
As for the topic of my post, I saw all the articles today whether it be on Hodinkee, Monochrome, Fratello, etc. All featured the Seamaster 300 on a strap as the featured article. I can’t tell if the website outlets made this choice (maybe RJ will tell us who’s on this forum), or if it was Omega’s call. Given all the outlets went with the same though, it feels like Omega made the choice.
Personally, I think that was a huge mistake. The blue dial flat link stainless will be the obvious hit. It looks amazing, and as usual blue dial, combined with flat link, and metal bracelet - it’s a combination of all the things most people love. I think Omega should’ve led with this one, and it would’ve drawn much bigger appeal to this new release. Then, like all the other brands, limit the production on the number of blue dial flat link stainless seamaster 300. This would feed the exclusivity desire, and raise the desire on the seamaster 300 on strap and the bronze gold.
Whether you agree with whether Omega should be managing supply/demand and creating “exclusivity”, who agrees this would’ve been the best move to drive demand on the new Seamaster 300?
https://hodinkee.imgix.net/uploads/images/fddb3be9-23bb-43e5-80de-5e8573d493aa/OMEGA_234.30.41.21.03.001_amb.jpg?ixlib=rails-1.1.0&fm=jpg&q=55&auto=format&usm=12&ch=Width,DPR,Save-Data&fit=crop&w=700&dpr=2Click to expand...