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No idea a venerable mechanical brand like Lemania had ever even considered jumping the LED train—they must have been pretty desperate back then
Nouveau Lemania was set up after Omega bought the original company(I think?).
Saw the top photo and almost had to laugh, then I scrolled through and became fascinated. No idea a venerable mechanical brand like Lemania had ever even considered jumping the LED train—they must have been pretty desperate back then. Came across another (maybe more questionable) example on a digital watch forum, not much else to find. But then: what could ever have been the use of faking these?
I don’t think embracing new technology is desperate. In the early 1970s digital watches were the advanced technology of the moment.
Watch collectors have been conditioned to look down on quartz by the Swiss watch industry, mostly without justification.
What I was referring to is Lemania producing a digital LED display watch that is more of a fashion item, rather than an instrument.
But again this misses the point that this wasn't in fact a fashion item. It was a watch using the latest timekeeping technology that surpassed any mechanical watches accuracy at the time.
who would ever bother to fake something like this?