Omega has a military/field watch history that their marketing people have not yetcrassly exploitedsympathetically explored.....
I think the nearest nod to it in the recent past was the Dynamic III
Thinning out the range would be a start and making just one Speedmaster LE per year to make it more of an event.
Thinning out the range would be a start and making just one Speedmaster LE per year to make it more of an event.
I was just reflecting on the Omega range which is huge and obviously notable for the seamaster, railmaster, flightmaster etc. If you were in charge of Omegas product development what new range would you introduce?
I’m tempted by a Roadmaster but maybe doesn’t have the right ring to it!
The Fieldmaster could be a line of rugged field watches very much in keeping with the tool watch theme Omega does so well. Start with a 38mm, a 41mm, and a 40mm GMT. They should all have at least 100m water resistance and come stock with leather and a NATO.
The Swatch Group already produces something along these lines, except they call them Hamilton Khakis, not Omega Fieldmasters 😁
Omega has a military/field watch history that their marketing people have not yetcrassly exploitedsympathetically explored.....
I think the nearest nod to it in the recent past was the Dynamic III
I would change the whole ordering of straps and bracelets to a web shop.
Log on and order a few spring bars and a NATO, maybe a 18mm strap for a vintage Seamaster.
I would order more Omega straps this way if it was as easy as ordering from Watchgecko or any other strap site.
How about the Trumpmaster range, with great and unmatched designs
It would have to be gold plated (not solid), bejeweled with fake stones, and tell you the wrong time constantly. But since you already bought it, you just tell yourself it’s right despite every other clock telling you otherwise.
Oh, and they will be made in Russia.
Seriously though, I think Omega is doing a good job looking into thier archives with the 1948 Seamaster (although the price on that is prohibitive for what it is), and the trilogy line. I think they would be foolish to not reissue the SM300 .024 considering the demand for the vintage pieces and the prices even Watchco’s are commanding, they clearly have access to all case/dial/hands parts needed to reissue the line- just design a modern version of the 552/565. Don’t jazz it up or inflate the size- just do a 1:1 reissue. If they were to put that watch out at $4-5KUS, I think they would fly.
