I was reading the Forum while watching the royal wedding, and it was mentioned that Prince William had a Omega Seamaster Quartz given to him by his late mother. Then last night I was watching Dunkirk and saw the Omega on Tom Hardy’s pilot. I know this is vastly generalizing, but do people in certain countries prefer a certain brand of watch?

 

Sample size 2 but my guess is at the population level probably no... but you might fund subsets to support people enjoying one brand over another.

 

I’ve heard the Brits have a long kinship with Rolex for a couple reasons. Hans Wildorf was based in London for a prolonged period of time, for one.

Second is the goodwill they received during and after WW2 - apparently many Brits POWs had their watches stolen by their captors. Rolex heard about this and offered, via Red Cross parcel delivery, to sell a watch to any POW, with payment to be made on their honour - I.e. after the war, once they had the means.

Always thought that was really noble on the part of Hans Wildorf/Rolex, and have heard it engendered a great deal of positive sentiments towards the brand in the UK - I worked in Lloyd’s of London for a time and Rolex was definitely the brand of choice.