- Posts
- 3,070
- Likes
- 3,533
BMW M4 Ad Banned For Encouraging Socially Irresponsible Driving
- Posts
- 8,742
- Likes
- 69,448
Darlinboy
·http://www.asa.org.uk/Rulings/Adjudications/2014/10/BMW-UK-Ltd/SHP_ADJ_275555.aspx#.VESEk4d5COz
ASA's Assessment:
We also considered that the intercutting of the footage drew clear links between the road and racing use of the car, and therefore condoned the use of the car in the manner shown by both drivers. The ad featured the car cutting corners, skidding, and driving fast, and the sound of the vehicle accelerating was also audible. We therefore considered that the majority of the ad focused on the way the car was being driven and its performance and speed. Because we considered that the ad encouraged unsafe and irresponsible driving we concluded that it breached the Code.
Action Taken:
The ad must not appear again in its current form. We told BMW (UK) Ltd to ensure that future ads did not link racetrack and road driving styles in a way that focused on speed or encourage a manner of driving that would be irresponsible.
The chair of the review board handing down this ruling...🙄
- Posts
- 25,980
- Likes
- 27,707
ulackfocus
·"Hellaflush" is that silly trend of ruining your suspension and ground clearance with "stance" that looks like a stepped on Matchbox car.
There's a reason rally and street cars have lots of suspension travel and wide tire to rim width. Like baggy saggy pants, hellaflush is a silly style that annoys anyone who actually uses their car on street or track.
Remember kids, just say NO to hellaflush
The punk was too cheap or didn't know he had to buy a camber kit. What a way to ruin tires - and more! 🤨 ☕
- Posts
- 479
- Likes
- 4,724
destroid
·Nope it is all intentional - search google images for hellaflush. This was at a Bavauto.com event. Plenty of properly lowered BMWs on display by people with a clue.
- Posts
- 3,091
- Likes
- 3,594
- Posts
- 438
- Likes
- 181
blackwatch
·The punk was too cheap or didn't know he had to buy a camber kit. What a way to ruin tires - and more! 🤨 ☕
- Posts
- 5,267
- Likes
- 4,817
- Posts
- 661
- Likes
- 577
Event horizon
·I think it's only fair the advert is banned it is totally irresponsible of Bmw and they should know better.
I only watched the advert once and it forced me to steal a car and drive around like a lunatic. After that I robbed a bank and committed credit card fraud. I would have never done any of those acts if it wasn't for BMW and their mind washing adverts
I only watched the advert once and it forced me to steal a car and drive around like a lunatic. After that I robbed a bank and committed credit card fraud. I would have never done any of those acts if it wasn't for BMW and their mind washing adverts
- Posts
- 598
- Likes
- 376
bill5959
·Political correctness😀 We Are incapable of taking care of ourselves. People would never get the idea to drive fast without such Ads. What aholes. Regards, bill
- Posts
- 34,264
- Likes
- 38,883
dsio
··Ash @ ΩFSienna Red Metallic, but I haven't posted it on any of the BMW forums yet
- Posts
- 1,026
- Likes
- 575
sumerian
·I am very glad to see a thread on Bimmer... I am a Bimmer Fan boy myslef and i dont mind admitting it 😀
- Posts
- 2,617
- Likes
- 5,605
citizenrich
·Sienna Red Metallic, but I haven't posted it on any of the BMW forums yet
Have you posted it here? There's no way I pulled red out of my arse…lol
- Posts
- 34,264
- Likes
- 38,883
dsio
··Ash @ ΩFHave you posted it here? There's no way I pulled red out of my arse…lol
Yep its been here in the past:
- Posts
- 597
- Likes
- 1,341
i20rider
·Must be nice buying all these expensive "performance" cars. And to just think an iron block LQ4 out of a junkyard will run you $600 all you need is head studs and a little boost. Drop it in what ever you would like. Rx7, 240, pickup ,fox body you name it. Dirt cheap, reliable, fun , and fast as shit. It's always fun catching some cat in a Mclaren leaving cars&coffee and break him of in a pickup truck on 20s.
- Posts
- 34,264
- Likes
- 38,883
dsio
··Ash @ ΩFEver since I learned how nice it is to have the air-conditioning on 16C, and the electric seat heater keeping my backside warm I don't think I could go back to GM again
- Posts
- 597
- Likes
- 1,341