I would add, it pays to spend time looking at lots of different stuff.. You'll find the styles you gravitate towards, then you can focus and learn about a much narrower swath of watches. When I first got started, I was all over the place and wanted to buy many different types and styles. Luckily (?) I didn't go too wild in those early days and ended up finding my sweet spot. I will stray now and then, but in much more controlled manner.
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