About every possible detail is wrong if you look closely and compare with original; but must admit I didn't spot the SERIFS typo when I first looked, lol. Nice one @gee_cee. Serial number completely missing etc etc. I have spoken to the auctioneer and the item has been removed from sale. As always, be vigilant when buying . . . and never assume something is what someone tells you it is.
It's not a typo and 100% correct. The only serifs are on the back. Everything else is using a san-serif font. Limited serif indeed.